Robin La Pere
32.6K posts

Robin La Pere
@noordinaryco
Entrepreneur, business consultant, adventurer. I share insights (my own and others') on strategy, marketing, innovation, design, franchising and writing.
Auckland, New Zealand Katılım Mart 2014
80.5K Takip Edilen97.3K Takipçiler

A huge ship runs around on your lawn and you don't hear it? bbc.com/news/articles/…
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Robin La Pere retweetledi

After 9/11, NATO's Article 5 was invoked for the first (and only) time ever by the United States.
Troops from the UK, Canada, Germany, France, Italy, the Netherlands, Denmark, Australia, Spain, Poland, Norway, Romania, Turkey, New Zealand, Estonia, Lithuania, Latvia, Ukraine, Finland, and many others joined the fight in Afghanistan.
More than one thousand of these soldiers paid the ultimate price.
JD Vance - Have you said 'thank you' once for their sacrifice?

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Robin La Pere retweetledi

I admire a lot of what you do, @elonmusk .. but your vicious attack on President Zelensky last night was incredibly disappointing. Anything negative to say about Vladimir Putin - or is it just the guy whose country he illegally invaded who is the problem?
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Trump fires ... and shoots himself in the foot yet again.
Read the paragraph: "A new program was established in 2019, during Trump's first term in office, seeking to give people with disabilities a pathway to work in air traffic operations."
bbc.com/news/articles/…
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Franchising is evolving faster than ever🚀 2025 isn’t just about adapting; it’s about redefining the rules. Discover how groundbreaking franchises are setting the standard for success in my latest blog. 👇 #Franchising #Innovation
noordinary.co.nz/franchising-20…
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Report: Meta's fact checking program failed to spot most disinformation
Is that a good reason to shut it down completely rather than continue to improve and refine it as Meta does with its other technology?
mashable.com/article/meta-f…
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@shainadenny There are other franchises doing this and I've never been able to understand why all franchises don't do it this way. Keep up the good work, Shaina, and let me know when you're ready to franchise into Australia and New Zealand
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We've quietly introduced what I believe is the start of a new era in franchising—pay-as-you-go services for our franchisees.
I announced this yesterday on LinkedIn and received many inquiries, so I decided to break it down with this video. You can also see it on our franchise page.
@adamwasch and @franchise_firm helped us bring this unique idea to reality in our FDD.
Franchise people - Is anyone else doing this? I'd love to meet them!
dogdrop.co/franchise
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@MHReddell It's great to see teachers being paid as professionals rather than baby-sitters, but more money may not solve the underlying issues in teaching

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Sarah’s website visitors and online orders dried up suddenly and sharply. She discovered that instead of finding her website near the top of the search rankings, she was now presented with AI-generated 'overviews'.
Are you finding the same issue?
noordinary.co.nz/why-your-searc…
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You've probably heard about the latest Jaguar rebranding debacle. I call it a debacle because the proposed new logo and brand image has brought a flood of criticism and ridicule from almost everyone.
But Jaguar had to do something.
noordinary.co.nz/thinking-of-re…
#rebranding
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Is this the most novel use of AI yet?
Phone scamming has got so bad in Britain that telecom company has introduced Daisy, an AI-generated grandma.
Her sole purpose? To keep scammers on the line and waste their time so real people don't have to.
youtube.com/watch?v=RV_SdC…

YouTube
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If you’re not up with the latest on 102-year-old brand remakes, you’ll never guess whose rebranding teaser this is part of.
Will this rebrand be a flop and mean the end of an icon? Or is it the beginning of a new era for the brand?
noordinary.co.nz/brand-not-work…
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You may think that the next four years won’t be much different from Trump's first four years in office. But Trump is anything but predictable.
So what can we in the international franchise community expect over the next four years?
noordinary.co.nz/what-does-trum…
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Do Franchise Disclosure Documents have to look dull, unmotivating and, frankly, scary?
Upgrade your FDD to convert more franchise leads.
noordinary.co.nz/is-your-franch…
#franchising #FDD #disclosuredocument

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This guy has, in my opinion, revolutionised the franchise industry with his unique approach to strategic franchisee recruitment and responsible franchising practices.
Here's how he's done it.
#franchising
noordinary.co.nz/the-smartest-w…

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Do franchising survey reports provide actionable insights, or are they too broad and generic to make a real impact?
Could we be missing out on key opportunities to drive improvement and innovation in franchising?
noordinary.co.nz/no-ordinary-in…
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Team New Zealand's stunning victory in the 2024 America’s Cup has become a source of inspiration far beyond the world of yacht racing.
The principles that led them to success can serve as powerful lessons for businesses looking to excel in 2025.
noordinary.co.nz/what-team-new-…
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