岡部将彦 Que / Quest/Creative Director/CM Planner

ドンデコルテ渡辺銀次 × オトナノススメ #もう一度ダブチ

4/1から広告業界に入る学生へ 電博始め広告代理店は入社後〜配属されるまでに数ヶ月の研修期間があることが多いです。つまりこの期間のパフォーマンスで社会人最初の配属と職種が決まります。 配属されたら数年間は同じチームにいることになりますし、その後のキャリアも初期配属と同じ職種になることが多いです。 研修期間は同期、先輩との飲み会や合コンなど誘惑に溢れているとは思いますがやりたい仕事があるのなら全力でそのポジションを目指して努力することも忘れないでください。

The US and Japan have the most underrated mutual obsession on the planet. Japan worships American BBQ culture. Texas-style brisket restaurants in Tokyo have 3-hour waits. American Barbeque, a chain in Osaka, charges $80 a plate and sells out nightly. Japan's wagyu beef revolution was literally built by importing American cattle genetics in the 1800s. Americans worship Japanese food culture in the exact same way. Omakase spots in NYC and LA run $300-500 a head with 6-week waitlists. Ramen went from a $7 lunch to a $22 "experience." Every serious American pitmaster now studies yakitori technique. This tells you everything about why the US-Japan alliance is the most durable in geopolitics. Trade agreements and military bases hold countries together on paper. Genuine cultural admiration, where both sides look at the other's food and think "I want to be part of that," is what makes it stick. A Japanese creator looking at a photo of guys grilling steaks in a backyard and saying "someday I'd like to join" is the most honest expression of soft power that exists. No government program produced that. A grill and 40 pounds of meat did.