Paul Dughi

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Paul Dughi

Paul Dughi

@pauldughi1

Writer, Producer, Digital Journalist | https://t.co/k4o8r5Kbfz | Named Media Influencer @LocalMediaAssoc | Digital All-Star @bcbeat

Huntsville, AL Katılım Kasım 2016
3K Takip Edilen3.3K Takipçiler
Paul Dughi
Paul Dughi@pauldughi1·
So this happened. 4000 jobs lost to AI in one fell swoop.
jack@jack

we're making @blocks smaller today. here's my note to the company. #### today we're making one of the hardest decisions in the history of our company: we're reducing our organization by nearly half, from over 10,000 people to just under 6,000. that means over 4,000 of you are being asked to leave or entering into consultation. i'll be straight about what's happening, why, and what it means for everyone. first off, if you're one of the people affected, you'll receive your salary for 20 weeks + 1 week per year of tenure, equity vested through the end of may, 6 months of health care, your corporate devices, and $5,000 to put toward whatever you need to help you in this transition (if you’re outside the U.S. you’ll receive similar support but exact details are going to vary based on local requirements). i want you to know that before anything else. everyone will be notified today, whether you're being asked to leave, entering consultation, or asked to stay. we're not making this decision because we're in trouble. our business is strong. gross profit continues to grow, we continue to serve more and more customers, and profitability is improving. but something has changed. we're already seeing that the intelligence tools we’re creating and using, paired with smaller and flatter teams, are enabling a new way of working which fundamentally changes what it means to build and run a company. and that's accelerating rapidly. i had two options: cut gradually over months or years as this shift plays out, or be honest about where we are and act on it now. i chose the latter. repeated rounds of cuts are destructive to morale, to focus, and to the trust that customers and shareholders place in our ability to lead. i'd rather take a hard, clear action now and build from a position we believe in than manage a slow reduction of people toward the same outcome. a smaller company also gives us the space to grow our business the right way, on our own terms, instead of constantly reacting to market pressures. a decision at this scale carries risk. but so does standing still. we've done a full review to determine the roles and people we require to reliably grow the business from here, and we've pressure-tested those decisions from multiple angles. i accept that we may have gotten some of them wrong, and we've built in flexibility to account for that, and do the right thing for our customers. we're not going to just disappear people from slack and email and pretend they were never here. communication channels will stay open through thursday evening (pacific) so everyone can say goodbye properly, and share whatever you wish. i'll also be hosting a live video session to thank everyone at 3:35pm pacific. i know doing it this way might feel awkward. i'd rather it feel awkward and human than efficient and cold. to those of you leaving…i’m grateful for you, and i’m sorry to put you through this. you built what this company is today. that's a fact that i'll honor forever. this decision is not a reflection of what you contributed. you will be a great contributor to any organization going forward. to those staying…i made this decision, and i'll own it. what i'm asking of you is to build with me. we're going to build this company with intelligence at the core of everything we do. how we work, how we create, how we serve our customers. our customers will feel this shift too, and we're going to help them navigate it: towards a future where they can build their own features directly, composed of our capabilities and served through our interfaces. that's what i'm focused on now. expect a note from me tomorrow. jack

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Alex Prompter
Alex Prompter@alex_prompter·
This is insane 🤯 I built an AI that watches TechCrunch, writes LinkedIn posts about trending news, designs carousels, and schedules them. It runs 24/7 without me. And my engagement is up 340%. Here's how it works: (Comment "AI" and I'll DM you a complete guide for automation)
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Paul Dughi
Paul Dughi@pauldughi1·
@YoungbloodJoe Happened to one of my clients. Google was not helpful in resolution. There has to be some liability for purposing allowing false information to be on your service once you have 100% proof it’s inaccurate.
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Joe Youngblood - SEO, Futurology, AI, Marketing
Google's AI Overview claims a furniture retailer has a 30 day return policy, but they do not. The AIO claims to cite 2 direct competitors of the brand instead of the brand's website for this misinformation. (the brand offers Warranty but never mentions a return policy). This single AIO could cause this company all kinds of customer service headaches. This is happening to thousands of companies every single day and all tech corps keep telling us is to buckle up because AI is getting even more surface soon. We went from "Online misinformation is bad and dangerous" to "Use our fully automated misinformation machine to maybe get the right or wrong answer to a question instead of visiting the website with the right answer from the person(s) that have this knowledge".
Joe Youngblood - SEO, Futurology, AI, Marketing tweet media
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Paul Dughi retweetledi
Sam Altman
Sam Altman@sama·
it is way less strange to watch a feed full of memes of yourself than i thought it would be. not sure what to make of this.
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Connor Showler | SEO & Marketing Master
Another Wednesday, another Sneaky Backlink: - 72 DR 🎯 - Do-follow ✅️ - Easy profile link anyone can make - 46k organic monthly traffic - 23 Y old website - Low spam score Comment "SNEAKY" + Like & Repost to get the link via DM. (Must be following to receive DM)
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Tim Soulo 🇺🇦
Tim Soulo 🇺🇦@timsoulo·
The era of "evergreen SEO content" is over. We're entering the era of "fast SEO." There’s little point in writing yet another "Ultimate Guide To ___." Most evergreen topics have already been covered to death and turned into common knowledge. Google is therefore happy to give an AI answer, and searchers are fine with that. Instead, the real opportunity lies in spotting and covering new trends — or even setting them yourself. Below is a GSC trend for three recent Ahrefs Blog articles. 👇 It’s only a matter of time before these topics turn into "common knowledge." But while they’re fresh, Google doesn’t seem confident enough to hand them over to AI. Or maybe users just prefer to hear it straight from the source. And I like this shift. Content teams should be more like newsrooms, less like libraries. Because let’s be honest — rewriting the same article for the fifth time in two years, trying to squeeze in some originality just to appeal to Google's algo, is exhausting. It’s far more exciting to chase new ideas and explore new ground.
Tim Soulo 🇺🇦 tweet media
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Matt Diggity
Matt Diggity@mattdiggityseo·
Remember when “mobile-first” was the golden rule? Here’s a stat that floored me: 94% of ChatGPT referrals come from desktop. (source: BrightEdge) Perplexity, Bing, Gemini? All over 90% desktop too. Think about it. When you’re doing deep research, comparing products, or trying to actually learn something…do you whip out your phone? Or do you sit down at your computer? Desktop users aren’t scrollers. They’re researchers. They click. They read. They convert. Mobile AI users? They want a quick answer, then stay in-app. The implications: • If you’ve been obsessing over mobile UX, your site might be invisible to AI referrals • Desktop experience suddenly matters again • Detailed, long-form content could crush snackable stuff Mobile-first made sense when Google ruled. But AI search is a desktop-first world. Are you seeing the same in your referral traffic?
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Mila Joy
Mila Joy@Milajoy·
How many cities have you been to? I'll go first: 14
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MrBeast
MrBeast@MrBeast·
If you want to be apart of the biggest creator collab ever on August 1st, dm me :D (If I don’t follow you just reply to this tweet!)
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Apoorv Sharma | AI Search for B2B SaaS
Everyone wants to show up in ChatGPT. But very few know how ChatGPT decides what to cite. It’s not about backlinks. Not about traffic. Not about SEO scores. Here’s how LLMs actually decide what gets cited, so you can reverse engineer visibility 🧵
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Paul Dughi
Paul Dughi@pauldughi1·
@apoorvshrm I get what you’re saying but writing like an answer doesn’t always align with writing content that speaks to customers.
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Apoorv Sharma | AI Search for B2B SaaS
4. Here’s the 5 layer framework I use: CCCER The LLM SEO Stack: → Content Clarity – Write like an answer. Not a blog → Crawlability – Make sure LLMs can access your content → Contextual Signals – Use semantic anchors and synonyms → Entity Linking – Get cited by known data sources → Reinforcement – Get users to prompt, click, and cite Let's break it down 👇
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Apoorv Sharma | AI Search for B2B SaaS
The biggest SEO opportunity of this decade is invisible. It’s called LLM SEO. No tools track it. No guides explain it. But it’s driving 1000s of users. Here’s how it works: 🧵
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DOM TIBERI
DOM TIBERI@DOMTIBERI·
I am in total shock… Thank you to @jerseymikes They just donated over 451 thousand to the Maria Tiberi Foundation… Thank you to everyone for all the love and support 💜💜💜
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