🖊️

@andrewjfaris good nuance, makes sense. is that par for the course for you, or would you run parallel BC/tROAS in an inverse scenario of small catalog of 1-2 equally priced hero skus?

@pennedtweets Also worth noting that most this was on a BC with bids tuned to different AOVs. One of the keys has been selling a lot more of a product that was getting passed over in the old setup because it is much higher AOV.

Rebuilt an ad account on Friday. Saturday: 3rd highest revenue day ever. Sunday: Highest revenue day ever. Moved from: - Creative Testing campaigns - Bunch of auto-bidding - No value optimization To: - 100% manual bids - Ad sets separated by economic unit/product category with bids relative to AOVs - No separate creative testing Exact same creative. "Media buying is dead" is one of the biggest myths in ecommerce.

@andrewjfaris agreed, Meta loves to flag it as a more serious implication. hope reporting around this improves. Thanks as always brotha! keep doing your thing! blessings

@pennedtweets Nope!

@andrewjfaris To clarify on the auction overlap, I think you talked about in one of these episodes. Maybe just reframing it as a question of whether or not your stance has changed in the last year since then?

@pennedtweets Both in parallel, same exact ads in each. More here: youtu.be/kIJPYmBiHg8?si… youtu.be/V_7SbiBun10?si…

@AlfieJCarter MARKETING

R.I.P. briefing designers and calling skills one at a time. This playbook just broke the entire manual marketing production workflow. Marketing teams in 2026 are still: Briefing designers on assets Claude Design produces in minutes Calling skills one at a time when one brief should trigger the whole sequence Manually pushing skill files to teammates every time something updates And it's not working because there is no system connecting the brand, the skills, and the team into one compounding workflow. That's why I put together the only playbook you need to build, run, and scale a full marketing skill stack in Claude Code and Claude Design. Here's what's inside: → Brand Design System Extraction (10-15 minutes from branded landing page to portable skill file every other skill calls automatically) → Three-Type Skill Stack Framework (brand skills first, function skills second, specialty skills last - the exact build order that makes every output consistent) → Four Function Skills (campaign planning via Perplexity MCP, social content from your storytelling framework, carousel design exported slide by slide, animated video with storyboard first) → Multi-Skill Orchestration Setup (routing rules in CLAUDE.md so one brief triggers research, content, creatives, and landing page in the right order automatically) → Parallel Sub-Agent Configuration (complex tasks routed to sub-agents running simultaneously, simple tasks executed directly by skills) → Notion Skills Library with Auto-Sync (weekly routine pushing updated skills to your team at 9am so nobody installs the wrong version) → Notion Kanban Task Board (teammates drop tasks in, Claude picks them up, executes, updates status to Complete, and logs output file paths) → Remote Control Setup (type /remote-control in Claude Code, open the link on your phone, assign tasks to Claude while away from your desk) If you want it: 1. Follow me 2. Comment "MARKETING" I'll send it as soon as I get a chance.

@YuriRath @elonmusk born and raised there?

What a breathtaking shot of our beautiful Switzerland! This perfect mix of majestic mountains, the powerful waterfall and traditional chalets reminds us why Switzerland is truly one of a kind, the only country on Earth that still preserves direct democracy in excellent condition. Here the people still have a real say. Sadly, even here left-wing ideologues and uncontrolled mass immigration are trying to destroy our homeland, our culture and our values. But we Swiss are fighting back, with our ballots, with clarity and with the strength of our direct democracy. We will not surrender our country. Thank you for this beautiful picture, Elon. Switzerland is not just stunning, it is a shining example and a place worth fighting for. 🇨🇭

@SoulzBTC TRADING

Claude Trading Folder I’ve compressed the best trading prompts into one PDF Get it for FREE: • Like + Repost + Comment “TRADING” • Follow me so I can DM you

@umzrs AI

Claude can re-create any email perfectly in less than 2 minutes I made a full guide on how we do it for the brands we work with - including the exact prompts we use Comment ‘AI’ and I’ll DM it to you for FREE (must be following)

@tomcrawshaw01 Blueprint

I made a free Claude Code Blueprint. Most Claude Code courses are tutorials. The Blueprint is interactive. You install Claude Code, open the folder I send you, type "Start Lesson 1," and Claude teaches you while you use Claude Code itself. 60 minutes from start to finish. You end with a real tool deployed on the internet, all for free. Watching tutorials doesn't teach you Claude Code. Using it does. Whenever I talk to non-technical folks about using Claude Code, the same problem keeps coming up. They install it, watch a few explainers, then quit when nothing they're seeing maps to what they actually want to build. The fix isn't another explainer. It's putting your hands on the tool from minute one. That's what the Blueprint is for. By the end of one short interactive session, you'll know: - How a single slash command can research any company in 60 seconds, instead of 30 minutes by hand - The trick to getting three Claude agents working in parallel inside one session - The CLAUDE .md pattern that makes Claude predictable, not chaotic - How to put your first Claude Code build on the internet, no terminal needed The tool you build is yours. A public URL on the open internet, the kind you can text to a friend. Comment "BLUEPRINT" below and I'll DM it to you (must be following)

@AJeldi2 Nobody cares about the Andretti thing. Lets see you flexing outside of spacex hq

@ant0ni0_r0mer0 Claude

Claude recently released skills We refined them for paid ads and they're free! How to use them: - Drop the folder into Claude - Connect Google and Meta Ads - Tell it what you need. - It reads the skill, then helps with your ads That's it. No complex setup. No API keys. No code. Just drag, drop, ask Comment -"Claude" and I'll send you free access

@spwfeijen WANT

This GPT Images 2.0 update is outrageous. One prompt. Look at the result Guide Comment (WANT) below ⬇️ (must be following)

@adamtaylorl angle

Everyone is using Claude for Meta ads right now. Very few founders are using it to extract data-backed angles that actually scale. Which is why I built a resource with the exact Meta Angle OS Claude Prompt I use to build $1M/mo creative systems... Most brands are using AI to come up with ideas, but it's trained on absolutely nothing, so it just spits out low-effort "AI slop" that fatigues in 3 days. This prompt automatically analyzes your Amazon reviews, Reddit threads, and post-purchase surveys to extract the deep psychological triggers your buyers care about. So that you get the exact personas, angles, and hooks you need to scale past $1M/mo. It gets the founder out of the daily execution weeds and stops you from throwing spaghetti at the wall. It's yours now if you: Comment "angle" and I'll send it over. (You need to be following so I can DM it to you.)

@FynCas AI

GPT Images 2.0 is CRAZY good. I've built a file with some prompts I've tested, with results. Our creative strategists are using these exact prompts for our 7/8-figure clients. Inside the mini-guide: - Examples - Type of requests - Prompts you can test Want a copy? Like + Comment "AI" and I'll send it over ASAP (Must be following)

@jack_9947 Marketing

I just built a Claude Code marketing skill stack that plans campaigns, writes social posts, designs carousels, and produces animated videos from a single brief every week. Feed it your brand design system, your best-performing content, and a campaign brief → it studies your voice and visual identity → generates on-brand assets across every format while you review and approve. All inside Claude Code and Claude Design. Perfect for marketing teams and agency owners who are still briefing designers on assets Claude Design produces in minutes, calling skills one at a time when one brief should trigger the whole sequence, and manually pushing skill updates to teammates who need the same system running on their machine. If you're running marketing in 2026, you already know the math - the teams that produce at volume aren't the ones with the biggest budgets, they're the ones with a skill stack that handles execution while humans handle strategy. Most teams ship three assets a week if they're lucky. This skill stack solves it: → Drop your branded landing page into Claude Design and it extracts colours, typography, components, and spacing into a portable skill file every other skill calls automatically → The campaign planning skill reads the brief, researches the market via Perplexity MCP, and builds a branded slide deck with KPIs, persona, funnel map, and roadmap → Pulls from your best-performing posts and storytelling framework as reference files so social content matches what actually works in your space → Routes complex tasks to sub-agents running in parallel and simple executional tasks directly to skills based on routing rules in CLAUDE.md → Fires completed skills to a Notion library automatically every week at 9am so your team always has the latest version without manual uploads → Drops finished campaigns, posts, carousels, and videos into dated project folders ready to publish No briefing designers on assets Claude produces in minutes. No calling skills one at a time when a brief should run the whole sequence. No manually distributing skill files to teammates every time something updates. What you get: - Brand design system extraction guide: 10-15 minutes to a portable skill file every other skill calls automatically - Four function skills: campaign planning, social content, carousel design, and animated video each triggered by a slash command - Multi-skill orchestration setup so one brief triggers research, content, creatives, and landing page in the right order automatically - Notion skills library with auto-sync routine so your team always installs the current version from one place - One skill stack you install once and run across every marketing workflow forever Built 100% in Claude Code and Claude Design. I put together a full playbook with all skill files, the brand extraction guide, the Notion library setup, and the exact CLAUDE.md routing rules to get the full stack running from one brief. Want it for free? > Like this post > Comment "MARKETING" And I'll send it over (must be following so I can DM)

@lorenzo_pravata AI

GPT Images 2.0 is CRAZY good. I've built a file with some prompts I've tested, with results. Our creative strategists are using these exact prompts for our 7/8-figure clients. Inside the mini-guide: - Examples - Type of requests - Prompts you can test Want a copy? Like + Comment "AI" and I'll send it over ASAP (Must be following)

@everestchris6 AGENT

this Adaptive agent uses GPT's new image model to run your entire creative + marketing team, on autopilot. here's how any business can replace their whole marketing op with it: - generates fresh on-brand creatives for every platform, daily - writes and schedules the content across every channel - replies to every comment the second it drops - DMs every lead and turns cold interest into booked clients - boosts paid ads from your best-performing organic posts - doubles down on the creatives that win, kills the ones that don't - tracks performance + adjusts strategy automatically, 24/7 every step from brand → booked client is fully automated. reply "AGENT" + RT and I'll send you the full guide so you can set it up too

@Peter_Quadrel What app is this?

Most brands have no idea what their marginal efficiency curve looks like. They know their blended ROAS and maybe their MER But the next dollar you spend on Meta will return less than the last one at scale. The gap between your average ROAS and your marginal ROAS is where all the profit decisions actually live. If you can't tell me the exact spend where your next dollar stops being profitable, you really are scaling blind