Roderick Morris

@nate_g_hilger @JPAL Check out our mobile app as well if you haven’t. Lots of expert advice and ideas to help make parenting easier.

@nate_g_hilger @JPAL DM me if you know someone who would fund an RCT like this. We would definitely be interested.

Someone should do a randomized-controlled trial giving lower-income families 1-year (or more) free subscriptions to all Loveevery play kits. cc @roderickmorris @JPAL #EconTwitter

@ChillestDotCom The best!

I tried Lovevery's Montessori-inspired play kits with my 3 kids, and I'll never go back to other toys trib.al/erzjohF

@Stammy @jmskopek Maybe you’re thinking of the Veilance Nomin?

@jmskopek I was just on their site the other week looking for a bag they had a few years back. I don’t remember much about it other than it was like $800 😅. Looks like they discontinued it

Looking for some backpack recommendations. I’ve mainly used the Peak Design backpack for 7-8 years, time for a change. Looking for: - 20L or slightly less - can fit 16” MBP - small zipper exterior pocket on the top - side pocket for water bottle - no logo Recs?

@iamshackelford Works….all the time.

honestly... UGC content sucks and doesn't work.

@Tendtoself @ritwikpavan @businessbarista Aw thanks. We’re grateful for all our subscribers around the world who count on us during early childhood.

Subscription boxes are considered a startup graveyard now. Blue Apron: $2bn -> $47m Winc filed for Chapter 11 Birchbox stopped fulfilling orders What are subscription box biz’s actually crushing it OR ideas you think could crush it?

@sumilovestocook We have a gifting option for those who want to gift. Check out “Gift Lovevery” in the main menu on the home page.

@sumilovestocook Hi Sumi. You can cancel a subscription anytime or even skip a kit if you like, so there should be no cost difference between a pay as you go subscription and buying a single kit.

@seandsweeney My family learned to ski when I was 45 and kids were 9. Was intimidated at first/didn’t want to get hurt, but everyone enjoys skiing now and we do it often. Great family activity.

I need your honest opinion. Am I missing the boat by not being a downhill skier & taking my family on ski trips? Didn’t learn growing up (resource issue & played hockey during winter), and now feels intimidating at 45.

@digitallynativ Seems pretty negative, but I’m biased

@tehlike Good catch. Was probably a Lovevery employee’s corporate card being sourced as a last minute prop for the shot :-)

@roderickmorris That makes sense. Big fans of lovevery. Either way I was fine with it (even if it were actually an ad) except the part the guy was using business credit card for personal expense :) that was the only funky thing for my nitpicking eye :)

Lovevery books are full of native advertising. A guy using Brex credit card, some hints of other startups etc... Founders might even be investors...

@tehlike Thanks for being a customer! Rest assured that we never do any sort of native advertising in our products. We do, however, work to make our books as real and relatable as we can. Sometimes this means including items that people recognize from daily life.

@roderickmorris Thanks for the response, it did feel that way (esp in this book that we recently read) but it was mostly an observation :)

@micahjay1 Have had a good experience with ours.

Had a bad exp w a travel agent and curious others reactions... we paid a fee upfront for travel planning and after 2 months of a slow inefficient process, I just booked hotels/tours myself using TripAdvisor. Then got excoriated by agent for not booking w her. Unusual?

@digitallynativ Definitely not the case for us at Lovevery. Generally one sale per year for BFCM. Very little difference between gross and net revenue for us. Also, DTC and subscription remain vast majority of our revenue after 5 years.

DTC Brand Pricing Power by Year: Yrs 1-3: We are a Full Price integral Brand Yrs: 3-5: Take 20% Off your first purchase Yrs 5-6: 40% off Select Items EXTENDED Yrs 6-7: Up to 50% Off Site-wide Yrs 7+: “We Never Do This” Sale

@damccormick13 Never seen great return on ad spend between shipping cutoff and NYE.

I’m new to this whole thing but do people not buy creatine gummies on Christmas Eve wtf?

@BryantJaquez @ChillestDotCom @digitallynativ Cofounder. Thank you! Impressed with Caden Lane’s growth btw.

Most if not all DTC Subscription businesses will eventually die out and it's because of the poor customer experience with other subscription businesses