

Sue Serna
8.4K posts

@sueserna
Founder & CEO of @sernasocial. Lover of Great Lakes, good beer, cold weather and kind deeds. Always wishing for my next @tbtduluth show. Tweets are my own.





One of the most fundamental mistakes companies make is allowing people across the organization to “own” various parts of #socialmedia with no centralization and no coordination. Read more on the blog: sernasocial.com/blog/centraliz… #socialmediagovernance #corporatecomms #infosec






CEO @sueserna breaks down her top 8 takeaways from the @nismonline 2024 #SocialMedia Job Study in her latest post on the blog. Here's real data on how tough, how many resources are needed, etc. sernasocial.com/blog/8-takeawa…

Serna Social is again proud to be an Identity Management Day Champion w/ @staysafeonline. Read about how #identitymanagement is a core part of managing social, and how most organizations are woefully ignorant of this fact. Remember folks: #BeIdentitySmart! sernasocial.com/blog/social-me…

Sue Serna is the founder & CEO of @sernasocial, a social media consulting agency focused on social media governance, risk, security & strategy. Join Sue at our upcoming Career Coffee to learn how to protect yourself legally, ethically and online: minnesotaprsa.org/careercoffee_0…













CEO @sueserna is back on the @SproutSocial blog talking about #socialmedia #agencies. Agencies (including this one) can be invaluable partners. But it's still on the client to set the expectations and provide the right guidance. Read more: bit.ly/3AhIBdE

Good #socialmedia management = good #identitymanagement. That's why we are proud to support #IdentityManagementDay! #IDMgmtDay2023 #BeIdentitySmart 👉 More info: lnkd.in/gDteBwbT 👉 CEO Sue Serna's blog: lnkd.in/gzbxPZaV

Are you among the thousands who have been laid off recently? Are you currently #opentowork? Join CEO @sueserna for her ever-popular "Perfecting your #LinkedIn Profile" session next Thursday, Feb. 16 at 1 p.m. CST. bit.ly/3oJ3YwW #laidoff #layoffs2023 #socialmedia