
In a world without truth, trust must be built.
@Gartner_inc's "World Without Truth" by Dave Aron, Andrew Frank, and Richard Hunter introduced a discipline that's only become more relevant:
TrustOps, an enterprise-wide approach to defending organizations from the AI-powered disinformation supply chain.
From manipulated narratives to deepfakes and AI-generated media, coordinated inauthentic activity is now an operational threat to every brand, business, and government.
TrustOps gives leaders the framework to verify content, identify manipulation, and safeguard credibility.
Read how enterprises can operationalize trust in a post-truth world.
cyabra.com/blog/trustops-…



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