The SquarePeg

📽️ This just dropped. 🌟 🔮✨ Curious about the faces behind The SquarePeg's marketing magic?🧙‍♀️🚀 Drop by our booth at @GITEX_GLOBAL and see our team in action, live! 📅 15 - 18 October 2023 📍 Dubai Harbour, Dubai at @expandnorthstar 📌 Hall 4, H4-E03

Want to hear the full transformation? Join Zunaira Omar and Sadia Behzad as they break down the entire journey in our latest episode, "From Chaos to Strategic Success: Restaurant Marketing in the GCC." youtube.com/live/cDq1PimmL… #thesquarethoughts #edtechmarketing #contentstrategy

So, we did the most important (but least glamorous) thing first: we got them off their broken, custom website and onto Shopify. Finally, we could see everything. This wasn't about a fancy new featurem, it was about turning the lights on.

As our CEO Zunaira says: "We need data. We need to understand what was happening before, what was working, what was not... we had no idea which products were working, which were not."

It’s the foundation everything else is built on. You can't build a house on sand. We get into all the details of this transformation on our latest podcast episode, Square Thoughts. Tap the link in our bio to hear the whole story.

@SadiaBehzad Watch the complete episode here: youtube.com/live/cDq1PimmL… #thesquarethoughts #edtechmarketing #contentstrategy #digitaltransformation #podcastinsights #funnelmarketing

This is the reality for so many businesses with a "pretty" but broken website. On the new Square Thoughts podcast, @zunairaomar and @sadiabehzad get real about the first problem they solved for a Dubai bakery client: fixing the foundation. Because you can't market in the dark.

"No insights on their funnel." "Couldn't track what was working." Sound familiar?

Where Zunaira Omar and Shawar Javed discuss the critical pivots Mike Now made to build a sustainable content and SEO strategy. #thesquarethoughts #contentstrategy #digitaltransformation #linkedinmarketing #podcastinsights #seo

If you’ve ever doubted the power of organic growth, this episode will make you rethink everything. Tune in for the full story and learn how to make SEO work for you: lnkd.in/dYwHYemk

“SEO takes time, but when content is thrown at the right time, it works wonders.” That one sentence sums up Mile’s entire journey with SEO. In this episode, we break down how patience, persistence, and the right strategy turned their online presence from invisible to impactful.

#thesquarethoughts #contentstrategy #digitaltransformation #linkedinmarketing #podcastinsights #SEONGHYEON

It confirms our core belief: that empathy, autonomy, and a commitment to upskilling aren’t just nice-to-haves, they are your strongest strategic assets. Which of these principles could most impact your team? Let us know in the comments

What does a truly modern, high-performance workplace look like? We were fascinated to see our leadership model at The Square Peg become the subject of an external report. The findings validate the culture we’ve worked hard to build.

Grateful to @gsmaapac for publishing our CEO @zunaira_omar’s story: lnkd.in/dw9aMvwb Do give it a read to understand why CMOontheGO has not been built just to jump on the AI bandwagon, but as a means to empower those who need it the most. #inclusiveAI #AIforall

“I can’t do much. I am just a home baker”. “I don’t have any talent except for crocheting sweaters”. I hear these and many other such statements whenever I interact with women – amazing women who think that not having a “corporate job” makes them somehow lesser.

Where Zunaira Omar , CEO of The Square Peg, and Shawar Javed, CEO of Mile Solutions come together to share how strategic partnerships transformed Mile’s marketing approach. #thesquarethoughts #contentstrategy #digitaltransformation #linkedinmarketing #podcastinsights

This isn’t just about social media; it’s about making your brand impossible to ignore. Watch now to learn how to breathe life into your strategy: lnkd.in/dnsvGJ_g

In this episode, Mile’s CEO shares the raw truth about building a presence online: “Our social media was practically dead, and we had no strategy. But once we figured out how to post consistently, everything changed.”