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@CarrieRosePR Hi @CarrieRosePR - ooooooh that’s interesting. Would love to see the full report.

The state of the agency nation report is out and it always has interesting insight for agency owners to take on board. Here's some highlights: 👉 Average gross profit for agencies in the UK has dropped to 40%. 50% is a healthy target, but increase in salaries is pulling that down for many. 👉 99% of agency owners are worried right now, stating monthly anxiety. There is an increasing amount of pressure on agency and business owners to be perfect in such a turbulent economy 👉 57% of agencies are holding 4 or more months of cash in the business. This is a strong signal of businesses protecting themselves 👉 81% of business owners are spending their time on strategy (clients) Let me know if you want to see the full report. Thanks to @thewowcompany for these insights

@JoelKlettke Jtwiddle = word of the year. 😜

What happens when the toaster breaks? We either throw it out or pay a pro to fix it. What happens when the copy doesn’t work? Will a pro be brought in to do the thought work, or will we jtwiddle a bunch more knobs and create 200 new variants and who cares about how it works?

The average person has no idea how the hell a toaster works. All they know is that that plug it in, put bread in, mash some buttons, and toasted bread comes out. And that’s fine. For toast. But what about human communications?

How do you get your theatre company's website to show up on Google? Here are some simple tweaks you can make today that will help you show up on Google. thomasgage.com/blog/seo-tips/

@MaggieMacKenzi4 And you have to be available outside of work hours.

@thgage You are responsible for the entire department! And congrats! You make just above minimum wage!

“Hey look at this good paying theatre job” Posts job that is barely a living wage

I grew to 40k+ followers in 11 months by helping people. It's the golden ticket to quick + valuable growth. Here are 17 ways you can build authority while building others up:

I believe that even a theatre manager juggling sixteen other priorities can single-handedly turn their company's website into an awesome force that attracts your audience, generates interest in what you do and sells tickets. As long as you know what to focus on improving.

@PacificTheatre @TheCultch @theArtsClub @United_Players @pitheatre @FirehallArtsCte @TheatreJupiter @TheatreInVan @PTC_Playwrights @GhostRiver @GVPTATheatre @Vertigotheatre @beyondwallsTPM @Seizieme @crowstheatre @BalletBC

I wrote a guide to help theatre companies prioritize what to focus on to improve their online presence. thomasgage.com/blog/improve-y…

When clients are overwhelmed about info you’re giving and start to tune out, you’ve probably not done a good enough job telling them why they need this: what problem does it solve or what does it allow them to do? When you do that well, they get energized and get itching to go.

But unfortunately he didn’t. Maybe #Oppenheimer will still be good. But it’s a part of a growing work that shows a consistent narrative: Nolan only tells his stories for people who look like him.

Who in this planet has Oppenheimer not affected, unfortunately? Nolan could have chosen to shed a light on a very different perspective. He could have stretched himself, empowered women of colour and told a masterful story.

Why the lack of diversity in #Oppenheimer matters. The first argument you hear defending a lack of diversity is that this is a period piece. Now of course women and other people who weren’t white existed back then like they do now. But that’s not the main point.