

Thousif
1.6K posts

@thousif_maker
📩My iOS app marketing newsletter 👉 https://t.co/dEk0ePbEQE ✍️ Writing @aiadsapps



Everyone thinks Sensor Tower numbers are inflated. They're the opposite. Glam AI shows $1M/mo. But 90% of their ads go to web. Only 10% go to the App Store. That $1M is from just 10% of their traffic. If 10% generates $1M, the web funnel could be doing $9M more. Conservative cut: 50% of that = $5M MRR minimum. And it makes sense because this way they’re avoiding apple’s 30% cut It’s actually pretty easy to implement: 1. Use a tool like @web2wave_com to set it up 2. Go from a 30% cut to around 5% 3. Get paid in 2-3 days vs 30+ days




2996 customers later, it’s time to release ScreensDesign V2 ! 3 months of work. A more complete library. A truly agentic /create. → Research what works in real iOS apps → generate onboarding, paywalls, and full app flows → hand it to AI coding agents → Make the printer go brrrr First 200 retweets+replies/DMs get free credits dm'ed ;) screensdesign.com


I’m lucky enough to have the inside scoop of some operations rork work on, and let me just tell you this new app they’re releasing will be absolutely insane. Genuinely don’t think a single vibe code platform can compare to rork after this one. @rork

This isn't a niche play anymore. Most top apps now have a "Paid on Web" button on the first screen. Calorie trackers. Fitness coaches. AI companions. Self-discovery apps. They all funnel users off the App Store before payment. Why? No 30% Apple cut. Ad spend pays back in 2-3 days, not 30+. Full data ownership. A direct relationship with the customer. A year ago this was a Cal AI / BetterMe / Liven move. Now it's the default. If you're still 100% in-app, you're competing with one hand tied behind your back. Tools like @web2wave_com make this a weekend build. Copy this. → web2wave.com

This isn't a niche play anymore. Most top apps now have a "Paid on Web" button on the first screen. Calorie trackers. Fitness coaches. AI companions. Self-discovery apps. They all funnel users off the App Store before payment. Why? No 30% Apple cut. Ad spend pays back in 2-3 days, not 30+. Full data ownership. A direct relationship with the customer. A year ago this was a Cal AI / BetterMe / Liven move. Now it's the default. If you're still 100% in-app, you're competing with one hand tied behind your back. Tools like @web2wave_com make this a weekend build. Copy this. → web2wave.com


Today, we're announcing Fload: the Agent OS for apps. We've raised a $2.5M pre-seed round led by byFounders, with AgentFund and an incredible group of angels. The last year made it easy to vibe-code an app. The hard part starts after launch - and continues for years. 🧵

This coffee shop only hires down syndrome employees. ❤️

This is why you're bound to fail competing with big apps. BetterMe. $4M/mo. 1100 active ads running right now. Half of that revenue doesn't touch the App Store. It goes through a web funnel. No 30% Apple cut on $2M. That's $600K extra in their pocket every month. $7.2M extra per year. But the real edge isn't the saved fees. It's the cash flow. Their ad spend pays back in 2-3 days. Yours takes 30+ days because Apple holds the money. While you wait, they're already reinvesting. That's how a 1100-ad budget stays profitable. You're not losing because your app is worse. You're losing because your funnel is. Tools like @web2wave_com make this web2app funnel easy to implement. Build your funnel -> web2wave.com

3 growth tactics $100K+ MRR apps use. 1. Eato. When you really want to use this screen, but don’t have anything to show yet.