Vlada from HeyCatch

I'm Vlada. Six years in growth. Brought millions of users to Nebula, Zeely, MemoryOS, and more. Consulted 20+ startups along the way. Now building HeyCatch. The AI marketing co-founder for solo founders, indie hackers, and vibecoders. 0 → 1,000 paid users in public🧵

@kzitouni1 bip works for the founders whose audience contains buyers. everyone else is doing public journaling and would profit more from consistent talking to their potential customers not other builders

hot take: building in public is only effective for competitive people.

guys, I'm building and testing the LP audit feature as a part of my product you can get a free audit with ranked action points (by impact + effort) if you join the waitlist heycatch.ai/xr Each audit is benchmarked against your specific audience, competitors, and industry best practices. Not a generic checklist!!

Sunday startup roast. Drop your website below ↓ I’ll tell you: • what’s confusing • what hurts conversion • what feels untrustworthy • what I’d improve immediately No sugarcoating. Just honest product + UX feedback.

@alexwtlf prosuming all the way

are you building or consuming? people used to have a choice then OpenAi and Anthropic changed the game now you don’t have one anymore…

@trikcode Successful competitors are gold!!! they prove the market exists you should start over with a new idea when you dont have any

the vibe coding cycle in 2026 Day 1: build the app. Day 2: buy the domain. Day 3: design the logo. Day 4: notice 200 competitors. Day 5: start over with a new idea. Repeat. Ship nothing.

@bzagrodzki respect the grind. is X growth your end goal, or correlated with another goal you're tracking?

I'm posting on 𝕏 for 800 days. Yes. You heard it right. 800 days. I didn't miss a single day. Sometimes I was depressed. Sometimes I was the happiest person in the world. And I shared IT. Every. Single. Day. still an overnight success for you?

@KaiXCreator spilling tea here haha

@KaiXCreator this subscription offers mix with #2 pre-selected is the game 1 wk $9.99 intro offer -> $39.99 per month 1 month per $19.99 -> $39.99 per month 3m per $29.99 -> $84.99 per 3 months

If you built an app, how would you monetize it? -One-time payment -Monthly subscription -Ads

@KaiXCreator and one-time payments as upsells inside the product

@lottsnomad the consumer apps that win sell a feeling before they sell a product. headway sells "investing in yourself" before any feature. weight loss apps sell "finally taking the step" before any meal plan. emotion-first design is the actual moat

the apps that spread aren't always the best ones they're the ones that make the user feel something they want to feel again

@rxhit05 the founders who arent shaken by competitor pricing arent ignoring the threat. they built products where switching costs more than the savings

Your biggest SaaS competitor just dropped their price. What's your move? -match the price -double down on quality -find a niche -ignore it

@amritwt expensive big bets fail more often than not, and when they do you usually learn nothing (too many unknown variables). Cheap experiments fail just as often but each one teaches you something

cost of experiments must be low just so that you can do more of them and get an asymmetric return

@zuess05 Creator economy has always been like that. Most money flowing are from teaching ppl how to become creators Honestly vibe coding feels like creator economy 2.0

Founders are building AI tools to help creators grow an audience. Creators are using those tools to grow an audience to sell a course. The course teaches other people how to build AI tools for creators. The entire internet is just a giant digital pyramid scheme held together by Claude and vibe-coding.

I rly wish you were right! I worked at this startup which had a bit of a similar pricing model: $1.99 per 7d to $39.99 per month (web payments) and they had a huge problem with chargebacks. couldnt use Stripe as payments solution bc of this (stripe would ban them bc of refunds/chargebacks ratio) anyways, I hope it works out for you! just pay attention

@vlada_heycatch yes I’ll be keeping an eye on it! but generally my guess is there will be less refunds, because these people definitionally aren’t pure “free trial hunters” which they proved by at least paying some $$ upfront. but we’ll see!!

i’ve been testing 30 DAY INTRO OFFER 30 days cheap -> auto renew to yearly sub FOR ONE MONTH NOW this has sucked because the people who choose this (over my normal 3d trial) are my most high intent customers …and i’ve had to patiently wait 30 days to start seeing how well they convert to yearly sub 30 days has passed i have 155 of these “intro offer” people 90/155 have not cancelled Iet’s see what happens 🫡

@sflorimm its the years of user data only u have to train the model on. competitors can vibe code the product, they cant vibe code your dataset

What makes a startup uncopyable?

@CliftonSellers the realization is half the battle. the other half is rebuilding the habit. ship less, distribute more, talk to users daily

Every founder suddenly realizing it’s always been about distribution is the greatest time to be alive

@dams_app Congrats on this milestone! Do you have any paid features?

Just crossed 150,000+ organic downloads across my iOS apps in the last 30 days. No paid marketing. Just building, iterating, and staying consistent. Still hard to process. Very grateful and very humbled.

@lswoogie let's connect! 6 years in tech & building my thing rn

Let’s connect - if you’re in tech - building your own product - have your own daily routine as a builder Let’s grow together!

I'm at a pre-launch custdev stage🤪

Solo founders, builders, vibe coders What's your goal right now? - 20 potential customers to talk to while building v1 - first 10 users - first paying customer - first 50 paying customers - $1k MRR - quitting your job