wappier

At wappier, we are committed to being a responsible corporate citizen and making a positive difference in our communities. This holiday season, we are proud to support @AgkaliaGr, which aligns with our values and helps make a meaningful impact.

Happy holidays from the wappier team! As we reflect on the past year, we're grateful for the opportunity to help mobile game developers optimize their IAP pricing and drive revenue. Here's to an even better year ahead in 2023!

Consumers want to be treated as individuals. There is no doubt about that. What are the benefits of personalized marketing and what should you consider when building your strategy? hubs.la/Q01w8qqK0

Whether you're a AAA studio or a small indie developer, understanding how to price your game in different regions is key. But how do you go about localizing your prices? And does the genre of your game matter when it comes to pricing strategies? hubs.la/Q01vvqF-0

Marketers must have both a flexible plan for marketing and the ability to send personalized messages. Why? As many as 90% of consumers would rather have them than generic marketing. Want to know more? hubs.la/Q01v6yzP0

Dynamic marketing allows companies to deliver highly personalized messaging relevant for each customer's specific journey. What are some of the best practices to implement the approach? hubs.la/Q01tD-M30

A huge thank you to White Nights in #TelAviv and @wnconf for the chance to moderate a panel discussion on maximizing monetization in mobile games. @veran1 joined experts from Ilyon, @Pixonic_games, and @Playtika_Ltd, and had a great conversation full of insights!

In today's world, a one-size-fits-all payment strategy doesn't work. App users pay more for in-app purchases when the economic and psychological conditions are right. Our @veran1 shares a few key pricing lessons for app developers. hubs.la/Q01sbfFl0

How can publishers leverage pricing to best protect their revenue against economic uncertainty? hubs.la/Q01sbbg-0

We are excited to announce that wappier has been nominated for the APP REVENUE PLATFORM award as part of the App Growth Awards! 🙏 @apppromotion 👉 hubs.la/Q01sb7Vd0

Pocket Gamer Connects is coming to #Jordan on November 12-13, and wappier is excited to be a part of it! If you're joining PGC Jordan and want to know more about how to better optimize your game's prices, be sure to send a message to @veran1! 👉 pgconnects.com/jordan/

Global Pricing is more than just maximizing revenue on per country basis. Find out how localized pricing can also increase player engagement and retention. wappier.com/localized-pric…

Localizing your prices is as important as localizing your game content. Don't leave any money on the table. Get the most out of your IAPs and promotional offers by trying out Pricing Optimization today! hubs.la/Q01r3GLB0

The difference between a hit and a flop comes down to tracking the right metrics and iterating on your findings. Read on to discover which metrics you should pay the most attention to in 2022. 👉 hubs.la/Q01qS6hF0

If you love games, mark your calendars for tomorrow, Wednesday, October 26th! That's when the Gamesforum conference kicks off in #Seattle, and it's going to be packed with panels and keynotes on the latest trends in the gaming industry. @veran1 👉 globalgamesforum.com/seattle-home/s…

Check out Ted Verani‘s presentation on “Pricing in an Inflationary World” at Pocket Gamer Connects in Helsinki. If you are a game publisher, wappier's Price Optimization suite of products is your key ally. Discover why here 👉 hubs.la/Q01qmZcg0

Join us tomorrow for a webinar brought to you by @wappier. The panel of industry experts will discuss what the metaverse really is & whether mobile or desktop will be the leading platform. hubs.li/Q01pj7z80 #MGA #metaverse #mobilemetaverse #mobilemarketing #mobilegrowth

User retention is undoubtedly one of the most important metrics for game and app developers, publishers, and marketers to analyze. Optimizing for retention is a challenging task for even the most experienced mobile professionals. 👉 hubs.ly/Q01plJjX0

Game developers can rely on key monetization strategies – including in-app ads and in-app purchases – to maximize their mobile game revenue. 👉 hubs.la/Q01pc_fT0

Game developers can rely on key monetization strategies – including in-app ads and in-app purchases – to maximize their mobile game revenue. 👉 hubs.la/Q01nTj0V0