Western CO Bus. Advisor

The value of a new car will drop by $1,000-$2,000 the moment you drive it off the lot, and will depreciate rapidly during the first couple of years. Used cars depreciate much more slowly, which makes them a better investment.

It’s important to remember that online interactions come with their own form of etiquette. If you don’t want to risk alienating your intended audience by breaking the unspoken rules of the Internet, we’re always ready to help.

Do you take the same route to work or school and back every day? Most people do, and choosing a billboard or bus stop bench on the way for an outdoor ad is a great way to build brand recognition. Outdoor advertising is not just seen; it is seen over and over again.

When posting an offer or deal via mobile marketing, it’s recommended that you make this a limited time offer, as this will increase your number of responses. Another great marketing tactic is to send a quick thank-you response to customers, which guarantees a higher percentage...

The first instance of an automobile import to the United States is said to be in 1907, when a man named Samuel Stevens of New York imported a Rolls Royce Silver Ghost. In the early years of car manufacturing, cars were marketed mostly inside their country of origin.

What is geo-targeting? This is an option that most search engines offer for online marketing campaigns that allow businesses to focus marketing strategies on potential clients online who are located in specific geographical locations.

It’s important to remember that you may not always be able to get the tax write-off you thought you’d get when you donate an old car to charity. In many cases, the offer you’ll get from us will more than make up for any lost tax deductions.

We recognize that certain segments of your target market may spend more time on certain social media sites than others do. When you need help figuring out the best way to spread your company’s message via social media, we may be able to help.

In order to maximize your marketing efforts, your company should also be able to have direct contact with potential customers. One way to effectively do this is by having a well-designed booth and knowledgeable personnel at trade shows and fairs.

Some of the main factors that determine the value of a used car are its condition, mileage, reliability, performance, and popularity.

There's a reason for the phrase "changeable as the weather," and just because there's a sudden change doesn't mean people are checking the forecast. Mobile marketing can be used to send people weather alerts so they don't get caught off guard.

The modern pager system for when your table is ready has made it easier to run restaurants during high traffic times, but you still have to install a bulky system and pay for pagers. Mobile marketing can be used to send patrons a text when their table is ready using their own...

Did you know that some state laws subject new cars to state sales tax but not used ones? This can mean significant added savings if you purchased a used car instead of a new one.

Were you aware that using online marketing analytics and tracking tools could allow you to test conversion rates at a fraction of the cost of a traditional media campaign? This makes it easier for you to refine your business strategy.

A perfect print advertising campaign is the right proportion of graphics, content and design. It must be unique to your brand and strong enough to capture the eyeballs of masses.

How do I choose a used car dealership? Determine in advance what you are looking for and pick a dealership that can meet your needs. If you want to consider a wide selection and have plenty of financing options, a larger dealership will be best able to meet your needs.

Mobile marketing has been proven to be an important resource when it comes to making adjustments to customers’ needs. Because responses can happen quickly, a strong sense of personalized service is delivered.

One of the greatest benefits of online marketing is that it’s less intrusive than traditional media. When someone buys a newspaper or magazine, they want to read interesting articles, not be bombarded with irrelevant advertisements. Online marketing allows you to target...

According to statistics, the average person spends two weeks of his or her life waiting for traffic lights to change. Additionally, 135 million cars travel on U.S. interstates every day, which likely contributes to the long traffic light lines.

With online marketing, everything is measurable. When you put an ad in the newspaper or in a magazine, it could be hard to assess the direct sales impact for your business, whereas online, everything can be tracked and illustrated in detailed graphs that show traffic growth,...