Whatfix

In a candid interview, Khadim Batti shares with ETEntrepreneur how the team made an early call to walk away from a working product to solve a harder problem, fixing why enterprise software, despite massive spend, goes underutilised. That decision shifted the direction and defined a new category. Today, with AI accelerating everything, the challenge has evolved again. Adoption is no longer a moment, it has become continuous. And the mindset that drove that first pivot still shapes what comes next. 𝗥𝗲𝗮𝗱 𝘁𝗵𝗲 𝗳𝘂𝗹𝗹 𝗳𝗲𝗮𝘁𝘂𝗿𝗲: …epreneur.economictimes.indiatimes.com/amp/news/start… #categorycreation #whatfix #entrepreneurship

We’re putting the biggest digital transformation myths under the microscope. Can you handle the truth?  ✅ ✅ Vasupradha Srinivasan: Our Head of Analyst Relations & Market Intelligence, has taken a seat in the DoubleCheck chair to separate the industry myths from truths. If you're looking to drive better ROI from your tech stack, this is a must-watch. Stop letting 'common knowledge' drain your productivity. 👉 Watch the full myth-busting session here: youtu.be/oCrTURqY3wc?ut… #doublecheck #digitaltransformation #whatfix #digitaladoption #AIClickswithwhatfix

“𝘛𝘩𝘪𝘯𝘨𝘴 𝘸𝘦𝘯𝘵 𝘧𝘳𝘰𝘮 𝘮𝘪𝘯𝘶𝘵𝘦𝘴 𝘵𝘰 𝘴𝘦𝘤𝘰𝘯𝘥𝘴.” That’s what customer-centric value looks like. When guidance shows up in the flow of work, users complete tasks faster and with fewer errors. Teams aren’t just adopting tools—they’re driving measurable outcomes from them. That focus on delivering meaningful value is why Whatfix has been recognized as a 𝗚𝗮𝗿𝘁𝗻𝗲𝗿® 𝗩𝗼𝗶𝗰𝗲 𝗼𝗳 𝘁𝗵𝗲 𝗖𝘂𝘀𝘁𝗼𝗺𝗲𝗿 𝗹𝗲𝗮𝗱𝗲𝗿 𝗳𝗼𝗿 𝗗𝗶𝗴𝗶𝘁𝗮𝗹 𝗔𝗱𝗼𝗽𝘁𝗶𝗼𝗻 𝗣𝗹𝗮𝘁𝗳𝗼𝗿𝗺𝘀 three years consecutively, and 𝗿𝗮𝗻𝗸𝗲𝗱 #𝟭 𝗼𝗻 𝗚𝟮 𝗳𝗼𝗿 𝗗𝗔𝗣 (𝗦𝗽𝗿𝗶𝗻𝗴). Because when you put users first, results follow. 🎥 Watch how organizations are reimagining value creation with Whatfix. youtube.com/watch?v=cbm8cW… #successstory #digitaladoption #whatfix #customersclickswithwhatfix

S2P transformation is accelerating, are your teams keeping up? As organizations scale Coupa investment & rollouts across teams and geographies, the focus evolves to what happens across the full lifecycle from requisition to payment when transformation meets real users. Meet Team Whatfix at Coupa Inspire 2026 to see how we're helping organizations embed AI-driven guidance directly within Coupa workflows to achieve: ✔ 40% faster procure-to-pay cycles ✔ 50% fewer user errors across workflows ✔ 50% reduction in support tickets & training dependency ✔ Faster time-to-value for new Coupa rollouts 📍 Convention Center, Aria Resort 🎯 Booth #4A 📅 May 11–13 #partnerships #digitaltransformation #S2P #whatfix #digitaladoption

It’s time to 𝗨𝗡𝗦𝗨𝗕𝗦𝗖𝗥𝗜𝗕𝗘 from legacy training methods. It leaves agents "ready on paper" but struggling in reality. If you’re a CX leader currently dealing with: ▪️ The AI Spillover: High-stakes cases flooding unprepared human agents. ▪️ The QA Autopsy: Flagging critical errors only after the customer has left. ▪️ The Nesting Dip: CSAT scores that look great in training but tank on the floor. It’s time to leave the communities mentioned below. (𝘛𝘩𝘦𝘺 𝘮𝘪𝘨𝘩𝘵 𝘯𝘰𝘵 𝘣𝘦 𝘳𝘦𝘢𝘭, 𝘣𝘶𝘵 𝘵𝘩𝘦 𝘣𝘰𝘵𝘵𝘭𝘦𝘯𝘦𝘤𝘬𝘴 𝘵𝘩𝘦𝘺 𝘩𝘪𝘨𝘩𝘭𝘪𝘨𝘩𝘵 𝘢𝘳𝘦 𝘧𝘢𝘳 𝘵𝘰𝘰 𝘳𝘦𝘢𝘭.) You don't need a support group; you need Whatfix Mirror. 👉 Learn more: whatfix.com/products/mirro… #whatfixmirror #digitaltransformation #whatfix #digitaladoption

🔒 Whatfix earns CyberVadis Platinum—top 4% worldwide for cybersecurity maturity! With a 975/1000 score, we’ve leveled up our CyberVadis rating from Gold to Platinum For the 700+ enterprises that rely on us, this score is proof of: ✅ Elite Data Privacy ✅ Advanced Business Continuity ✅ Superior Risk Management We’re setting the new standard for secure Digital Adoption, globally. 🛡️ #whatfix #cybervadis #cybersecurity #digitalmaturity #awards

Your data is talking. Are you listening? 🎧 Stop hunting through dashboards for insights. Just ask in simple natural-language prompts. Insights Agent, will: ▪️𝗜𝗱𝗲𝗻𝘁𝗶𝗳𝘆 𝗙𝗿𝗶𝗰𝘁𝗶𝗼𝗻: Find exactly where users are getting stuck. ▪️𝗙𝗶𝗻𝗱 𝗔𝗰𝘁𝗶𝗼𝗻𝗮𝗯𝗹𝗲 𝗜𝗻𝘀𝗶𝗴𝗵𝘁𝘀: Provide data-driven guidance to address the friction points ▪️𝗠𝗲𝗮𝘀𝘂𝗿𝗲 𝗜𝗺𝗽𝗮𝗰𝘁: See how your latest release is really performing. The future of product insights is conversational. 👉 Learn more: whatfix.com/ai/?utm_source… #AIclickswithwhatfix #digitaltransformation #whatfix #digitaladoption

Digital transformation rarely fails in planning. It breaks in execution. When government staff have to navigate complex software, it slows the delivery  of services citizens rely on. The City of Baltimore focused on fixing exactly that. With Whatfix embedded in Oracle Unifier, guidance appears when and where it is needed, reducing the users’ friction. Delivering: ✔️ Faster onboarding and time-to-value ✔️ Lower reliance on IT and training teams ✔️ Stronger compliance across critical workflows Digital transformation requires human readiness. When systems empower the users, city staff can focus on serving their communities. Proud to power the people-first change for the City of Baltimore. ➡️ Swipe through to see the full impact. Read the full story: whatfix.com/resources/case… #successstory #digitaladoption #whatfix #customersclickswithwhatfix

Sending a rollout email, crossing your fingers, and mentally whispering “May the Force be with you” to your team? That’s leaving your software ROI entirely up to chance. In our latest webinar, Zachary Griesbach, Client Partner at Guidewire Software, breaks down how to defeat the “go‑live fallacy” and make user adoption your actual superpower. “How do you future-proof innovation? You make continuous innovation your muscle, not a burden—emboldened by fast change adoption.” Embedding Whatfix directly into Guidewire doesn’t just "train" users,  but also turns the chaos of software adoption into a predictable, measurable equation: ⚡️ Derisk the Transition: Build your cloud business case with real pre‑migration data ⚡️ Accelerate Payback: Compress ROI timelines from years to quarters. ⚡️ Future‑Proof: Ensure rapid, painless adoption for every future update. Because in digital transformation,ROI doesn’t happen at go live. It happens in the last mile of adoption. No luck. Just outcomes. 🎥 Watch the clip to see how Guidewire and Whatfix are driving last‑mile impact: lnkd.in/gr3HBfHF #partnerships #digitaltransformation #whatfix #digitaladoption

What if employees could practice real-world scenarios, without real-world risk? That’s the value of simulation training! Instead of learning just theory, employees build skills by doing. Through realistic, hands-on experiences that mirror their day-to-day work. From onboarding to high-stakes decision-making, simulation training helps teams gain confidence faster and perform better when it matters. 🎥 Watch the full video: youtu.be/XywtwSmE4N8?si… #theclickthru #whatfixmirror #digitaltransformation #whatfix

In his recent chat with Dr. Darren Pulsipher, Khadim Batti explained how AI is acting as a personalized, on-demand coach for enterprise software. 🏋️‍♀️ Instead of disrupting a worker's day with hours of classroom training upfront, AI-powered digital adoption platforms provide real-time, step-by-step guidance while they work. It targets skill gaps instantly and corrects workflows without the friction. His mantra: Stop expecting your team to memorize the routine. Let AI spot them while they do the heavy lifting. 💡 🎧 Check out the full episode of Embracing Digital Transformation here: lnkd.in/g8XrYMd6 #whatfix #digitaltransformation #digitaladoption #thoughtleadership

In a world of core banking transformation, migration shouldn’t feel like a leap of faith. 🏦 At Temenos Community Forum 2026, the focus shifts to what happens after go-live when new workflows meet real users. Meet Team Whatfix to see how we’re helping banks close that gap by embedding AI-driven guidance directly within Temenos workflows, enabling teams to operate with accuracy, speed, and confidence from Day 1. 📍 Bella Center, Copenhagen 🎯 Booth #28 📅 May 5–7 👉 Learn more: temenos.com/solution-provi… #partnerships #digitaltransformation #whatfix #digitaladoption

If you want your frontline teams to perform like stars, you have to give them a world-class rehearsal. 🎖️ 🌟 Analysts agree: the market is pivoting toward hands-on simulation. Whatfix Mirror empower organizations to quickly mirror the future of work by: ▪️𝗜𝗻𝘀𝘁𝗮𝗻𝘁 𝗜𝗻𝗳𝗿𝗮𝘀𝘁𝗿𝘂𝗰𝘁𝘂𝗿𝗲: Eliminates the bottleneck of manual environment builds with automated system mirroring. ▪️𝗔𝗜 𝗥𝗼𝗹𝗲𝗽𝗹𝗮𝘆: Lets teams practice high-stakes, real-world customer conversations with adaptive AI personas. ▪️𝗔𝘀𝘀𝗲𝘀𝘀𝗺𝗲𝗻𝘁𝘀: Certifies readiness with measurable evaluation of both workflow accuracy and conversational performance. By trading manuals for muscle memory, We accelerate the path to proficiency and ensure every interaction is high-impact. When it’s showtime, you play like you’ve practiced. 👉 𝗟𝗲𝗮𝗿𝗻 𝗺𝗼𝗿𝗲: whatfix.com/products/mirro… #whatfixmirror #digitaltransformation #whatfix #digitaladoption

If your digital transformation feels like a "situationship" - 𝘢𝘭𝘭 𝘤𝘰𝘮𝘮𝘪𝘵𝘮𝘦𝘯𝘵 𝘸𝘪𝘵𝘩 𝘯𝘰 𝘳𝘦𝘴𝘶𝘭𝘵𝘴. It’s time for a reality check. You deserve better…. adoption. We are back at making these GenZ slangs as fluent as your software adoption. ➡️ Swipe to decode. #AIclickswithwhatfix #digitaltransformation #whatfix #digitaladoption #genZ

Is it an anniversary or a legacy? Let’s go with both. 🎂 In 2019, AI was a buzzword. Today, it’s our engine. In 2019, we were partners. Today, we’re family. Celebrating 7 years of driving digital adoption with these powerful visionaries: AutoZone, Experian, Jacobs, Command Alkon, Compass Group USA. Thanks for trusting Whatfix to power your transformations and outcomes over the years. Let’s continue to grow together #customerclickswithwhatfix #digitaltransformation #whatfix #digitaladoption

Great couple of days at the Guidewire Insurance Forum in Brussels, where one theme kept surfacing across conversations: 👉 Go-live is just the beginning. Execution is where value is won (or lost). From cloud migrations to new implementations and continuous change, insurers are navigating: ▪️ New workflows that teams need to adopt quickly ▪️ High-stakes processes across claims, underwriting, and policy ▪️ Constant updates driven by regulation and business change The challenge is making it work, every day, at scale. As a Guidewire PartnerConnect Premier partner, Whatfix embeds AI-powered contextual guidance directly within critical insurance workflows, helping teams move to achieve business outcomes. Because transformation happens when systems go live and users adapt. 👉 Learn more: marketplace.guidewire.com/partner/0013n0… #partnerships #digitaladoption #digitaltransformation #whatfix

Two major Customer Service awards. And we’re just getting started in 2026. 🏆🏆 Whatfix is named the Organization of the Year (Software) at the 2026 Excellence in Customer Service Awards by Business Intelligence Group (BIG). At Whatfix, customer experience isn't a standalone function. It's ingrained in our DNA. We solve real problems, reducing digital friction, and constantly pushing the bar on what great looks like. The same innovation and passion that powers our AI-driven platform shapes every customer interaction: 🛑Zero friction. 🧠 Purely intuitive. 🚫 Zero excuses. The result is unparalleled customer experiences, year after year. BIG time. 😎 To our customers who hold us to that standard, and our team who rise to it every time. Here's another one for you. 💙 #whatfix #customerexperience #cxexcellence #awards #customersclickswithwhatfix

⭐☆☆☆☆ - "𝗪𝗼𝘂𝗹𝗱 𝗻𝗼𝘁 𝗿𝗲𝗰𝗼𝗺𝗺𝗲𝗻𝗱." That’s the verdict on legacy training systems. If you are an L&D leader and face: ▪️ Broken sandboxes, ▪️ Infinite onboarding loops, ▪️ Broken training systems, it’s time to unsubscribe from the below mentioned communities. (𝘵𝘩𝘦𝘺 𝘮𝘪𝘨𝘩𝘵 𝘯𝘰𝘵 𝘣𝘦 𝘳𝘦𝘢𝘭, 𝘣𝘶𝘵 𝘵𝘩𝘦 𝘣𝘰𝘵𝘵𝘭𝘦𝘯𝘦𝘤𝘬𝘴 𝘵𝘩𝘦𝘺 𝘩𝘪𝘨𝘩𝘭𝘪𝘨𝘩𝘵 𝘢𝘳𝘦 𝘧𝘢𝘳 𝘵𝘰𝘰 𝘳𝘦𝘢𝘭) Navigate these bottlenecks with Whatfix Mirror empowered by: 🗣️ AI Roleplay: Practice real conversations with confidence and empathy. ⚙️ System Simulations: Master application workflows in a risk-free environment. 🏅 Assessments: Evaluate performance and certify agents with data. You don't need a support group for these bottlenecks; you need Whatfix Mirror. 👉 Learn more: whatfix.com/products/mirro… #whatfixmirror #digitaltransformation #whatfix #digitaladoption

Is your data playing hard to get, quite literally? If your user journey feels like a mystery, stop digging and start typing. Insights Agent replaces the data scavenger hunt with simple prompts. The power of the Insights Agent: 📷𝗥𝗲𝘃𝗲𝗻𝘂𝗲 𝗥𝗲𝘀𝗰𝘂𝗲: Locate the drop-offs killing your conversion. 📷𝗥𝗢𝗜 𝗥𝗲𝗮𝗹𝗶𝘁𝘆 𝗖𝗵𝗲𝗰𝗸: Prove your tech investment is actually driving results. 📷𝗙𝗶𝗻𝗱 𝘁𝗵𝗲 𝗳𝗿𝗶𝗰𝘁𝗶𝗼𝗻: Identify rage-clicks before they become support tickets. These prompts are mightier than the pivot table. 📷 📷 Learn more: whatfix.com/request-demo/r… #AIclickswithwhatfix #digitaltransformation #whatfixAI #digitaladoption