Mark Wickersham

Join the Facebook support group 'Value Pricing with Mark Wickersham'. It's available to all accounting professionals who want to raise their prices and improve their business' profitability. I'm most active here, so if you have pricing questions join now: facebook.com/groups/valuepr…

Clients asking for extras from higher packages? Good. Handled right, this increases your fees 💡 Here’s how to structure pricing packages and add-ons properly: 👉 valuepricingacademy.com/blog/pricing-p…

Underpricing doesn’t just hurt you - it can impact the quality you deliver to your clients. Hourly billing leads to burnout, stress, and missed opportunities. 👉 Watch now: youtu.be/-gfptTClsRM #pricingconfidence #accounting #bookkeeping #valuepricing #business

⏰ 24 hours to go. If your pricing still feels messy, inconsistent, or too low… the Bootcamp is your chance to fix it. Grab your FREE ticket and join us live for 3 hours of training on how to build a profitable bookkeeping firm. 👉 Join us live: bit.ly/4jjOwog

Saying “yes” to the wrong clients is expensive. It leads to: ❌ Lower fees ❌ Messy systems ❌ More stress Saying “no” is where strong firms start. 🚀 valuepricingacademy.com/blog/your-idea…

Every poor-fit prospect costs you twice: 1.The time you waste 2.The ideal client you miss Pre-qualification isn’t optional as you grow. It’s essential. ⏳ valuepricingacademy.com/blog/pre-quali…

Pricing alone won’t fix your business. The firms growing right now have systems behind the scenes that support better pricing, better clients, and better decisions. We’ll show you how 👇 👉 Save your seat: bit.ly/4jjOwog

What does hiring look like in an AI-driven accounting world—and are you ready for it? 🤖 The rules of hiring have changed… are you still playing the old game? 🔍 Stop hiring for tasks. Start hiring for skills that actually matter. 🤝 Listen now! 🎙 buzzsprout.com/1926811/episod…

Here’s a quick exercise 👇 List your best 10 clients. Spot the patterns: ✔ Industry ✔ Behaviour ✔ Profitability That’s your ideal client. Build around them. valuepricingacademy.com/blog/your-idea…

Still undercharging… even though you’re doing more than ever? That’s what happens when pricing doesn’t evolve with the work. Learn how to charge properly (without losing clients) 👇 👉 Save your seat: bit.ly/4jjOwog

Accountants often describe features. Clients buy outcomes. Feature: Monthly management accounts. Benefit: Know your numbers early enough to change the month. Client profiling helps you communicate value. Read more 👇 valuepricingacademy.com/blog/attract-b…

Bookkeeping is changing fast. The work is quicker. Clients expect more. But pricing hasn’t caught up. If you want to fix that 👇 The Profitable Bookkeeping Bootcamp is live April 7th 👉 Grab your FREE ticket: bit.ly/4jjOwog

How to build a smarter, stronger team using AI, not just more people. 🧠 From job ads to interviews, see how ChatGPT can transform your entire hiring process. 🎉 Don’t miss out on learning how to build a smarter, AI-powered team. ✅ Listen now! 🎙 buzzsprout.com/1926811/episod…

More leads won’t fix your problem. Better leads will. Pre-qualify clients with: • A simple application form • Clear positioning • A paid first meeting Spend less time chasing… more time advising. 💼 valuepricingacademy.com/blog/pre-quali…

Most pricing struggles aren’t about numbers - they’re about mindset. 3 myths could be holding you back from charging what you’re worth. 👉 Watch now: youtu.be/7uYUpa6x3gI #pricingconfidence #accounting #bookkeeping #valuepricing #business

Your ideal client is not just “small businesses”. It’s: 👉 The ones who listen 👉 The ones who act 👉 The ones who value advice Fit beats demographics every time. valuepricingacademy.com/blog/your-idea…

Learn how to attract the right people, not just more applicants, in a post-COVID, flexible world. 🔥 The latest episode of the Value Pricing Podcast is now available: Build Your AI-Team: The Future of Hiring in Accounting Listen now! 🎙 buzzsprout.com/1926811/episod…

Trying to serve everyone? That’s why your marketing feels weak. And your pricing feels uncomfortable. Clarity on your ideal client sharpens everything: ✔ Message ✔ Pricing ✔ Systems Focus wins. 🎯 valuepricingacademy.com/blog/your-idea…

Before writing marketing content, ask yourself: “What is my ideal client worrying about at 2am?” Answer that question and your marketing instantly becomes more powerful. That’s client profiling. More here 👇 valuepricingacademy.com/blog/attract-b…

Most accountants don’t have a pricing problem. They have a client problem. The wrong clients push back, delay, and drain time. The right clients value advice and pay for it. Fix who you serve. Everything else gets easier. 💡 valuepricingacademy.com/blog/your-idea…

That’s a wrap! Thank you for joining us at the Profitable Bookkeeping Conference 2026. Your next step: implement. Raise standards, package services, and price for value. What was your biggest takeaway? Reply and tell us... See you at another live event soon!