Will Patch

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Will Patch

Will Patch

@will_patch

Senior Enrollment Insights Leader, Higher Ed @Niche_Insights. #EMChat Professional with interest in UX and CX in Higher Ed. 2007 @ManchesterUniv grad.

Fort Wayne, IN Katılım Eylül 2014
552 Takip Edilen1.2K Takipçiler
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Will Patch
Will Patch@will_patch·
Two big #EMChat updates over the weekend: 1) Calendar updates (Let me know if you can mod) 2) The crowdsourced EMChat reference book is moved to the site under Professional Development 3) Podcast directory is live, also under Professional Development emchat.us
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Seth Odell
Seth Odell@sethodell·
Heading into 2023, @KanahomaAgency is hiring for five full-time positions and we could use your help! Know a top-notch performance marketer looking to make a change? Share or RT this thread so they're aware of what we're up to! Everything is 100% Remote/WFH 🧵
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Will Patch
Will Patch@will_patch·
The elusive 3 point scale is still the most bonkers thing ever. There was a great session from Iowa at AACRAO SEM about the work they're doing trying to deal with this and grade inflation.
Rick Clark@Clark2College

🧵Why can't colleges tell you what GPA they "require?" A: Because grading scales are all over the map. In last week have seen scales to 4, 13, 100, & 120. Some now go A-C, skip D & then F. Recently saw a county make passing a 61, but also have students with averages of 105.

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Will Patch
Will Patch@will_patch·
@lizgross144 I do, but I'm an outlier I suspect. For webinars I see way more people listen than watch.
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Will Patch
Will Patch@will_patch·
@IAmJennyPetty Snatch, The Italian Job, or Who's Minding the Mint. Get well soon!
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Will Patch
Will Patch@will_patch·
For those keeping track of my 2024 grad secret shopping (n is likely to be at or below 1), I just received my 6th outreach telling me to apply. As a junior. In the fall. Please check your nurture campaigns. #EMChat #hemktg
GIF
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Will Patch
Will Patch@will_patch·
I cannot say enough good things about the Conference Planning Committee for #AMAHigherEd. It was a fantastic conference and the only negative is that I have to wait a year to do it again.
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Will Patch
Will Patch@will_patch·
@dare_ @JaimeHuntIMC I'm glad you had the support! I can't do January-April conferences because my wife is an auditor. For all that you lose with virtual events you sure open doors if the costs are affordable.
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Darron
Darron@dare_·
@will_patch @JaimeHuntIMC I’m just thinking about the logistics my wife and I had to wrangle for me to head to WI for work a couple weeks ago. If we were still making $40k a year (and didn’t have retired gparents living nearby) I don’t think it would be doable for us at all.
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Will Patch
Will Patch@will_patch·
@DeAwnB I wonder if this carries through more broadly to children of single parents and low-income kids in general. We need a large study of marketers to understand their backgrounds. Is there an invisible lack of diversity as well?
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Will Patch
Will Patch@will_patch·
@DeAwnB @JaimeHuntIMC Some of us have backgrounds in chemistry even. It lends well to research and experimentation.
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Will Patch
Will Patch@will_patch·
@dare_ @JaimeHuntIMC That's definitely a challenge, especially when you lose part of the weekend. And conferences 2 weeks in a row are a challenge.
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Darron
Darron@dare_·
@will_patch @JaimeHuntIMC There’s PD access and there’s also the reality of leaving home for X days to attend a conference, particularly if you have young kids (which I think a lot of the AMA demo do).
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Will Patch
Will Patch@will_patch·
@DeAwnB @JaimeHuntIMC I want to hear them! It starts with undergrad marketing programs being predominantly White, but why is that even? How do we better recruit?
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Will Patch
Will Patch@will_patch·
@JaimeHuntIMC I feel like it was similar at CASE. Where are we finding and converting students to professionals? How are we actively recruiting staff rather than passively hiring?
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Will Patch
Will Patch@will_patch·
@bcalbertsen @JaimeHuntIMC That is a problem then. What's the pipeline then? There's a pipeline from student workers to admission staff and counselors and there's focus on diversity there. But what's the preparation pipeline for enrollment marketing?
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