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Cas Smith
578 posts

Cas Smith
@zuckpayer
building a global luxury house
Dubai, United Arab Emirates Katılım Şubat 2026
50 Takip Edilen414 Takipçiler

Every serious founder hits this point:
“Why do some brands sell the same product for $80… and others for $300+ without resistance?”
And more importantly:
“How do you actually build that… for the long term?”
I get this question every day.
So I’m done answering it 1:1.
I’m launching a High-End Luxury Branding Skool.
No coaching.
No gurus.
No recycled tactics.
Only:
– systems behind why people pay $300+
– packaging frameworks that make a $100 product feel like $1,000
– long-term brand building structures (not quick wins)
– storytelling that compounds over years
– identity systems that create instant recognition
– creative direction structures for consistent output at scale
– retention & client experience systems
– decision frameworks built for exit
No guessing.
No chaos.
Just structure behind brands that look effortless.
This is for operators building something that lasts.
Something the market hasn’t seen before.
If 50 serious founders are in, I open it.
Comment “SKOOL” if you’re in.
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Cas Smith retweetledi

Regarding yesterday's overspending on @Meta
Don't expect any refunds. Impressions were served. 🙃
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@theperryecom People searching for winning products, you need to create a product for a winning market.
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$66,000 in Shopify sales today.
Whilst living in Australia 🇦🇺
After years in ecommerce, the process honestly hasn’t changed much.
Here is literally what I did:
1. Found the product on Amazon
2. Built a high-converting store using Shrine
3. Launched Meta ads at $50/day targeting US, AU, CA, NZ
4. Added upsells to increase AOV
5. Included a free gift to increase the perceived value
6. Scaled by increasing budgets daily, testing new creatives, and duplicating winning campaigns into new European markets
That’s it.
No complicated funnels.
No huge team.
No fancy tactics.
Just a strong product, a clean store, and aggressive ad testing.
I’ve been doing ecommerce long enough to know the fundamentals are what make the real money.
Most people fail because they overcomplicate everything.
If you want to learn how I structure my stores, ads, and scaling strategy…
DM me “ECOM” and I’ll show you.


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@elonmusk Apple is going down hill. It’s sad, because they used to be the leader. It’s all about profit now, for them. Videos like this come from an era when Apple used to be great.
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iOS App Review delays are getting ridiculous
Nikita Bier@nikitabier
iOS developers: How long is App Review taking for everyone these days? It is now taking longer to get our app approved than it is to build the actual features.
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