Nate Louis

Here is a summary of 6 things found yesterday. 1. I initially noticed that google.com was showing up in auction insights for a client which made no sense. Initial post: x.com/N8Louis/status… #ppcchat #icymi #googleads

Armstrong needs some DFA in his life. #GuardsBall

@beyondthepaid yeah, I think they just want to hold the keys to everything and charge the most they possibly can.

@N8Louis yep. Intentional, I'm sure, to force us into Pmax and AI Max

"Other search terms" continues to grind my gears. Looking at a campaign now where "other search terms", which supposedly are "not searched on by a significant number of people," represents 75% of spend, cost/conversion is nearly 5x that of the visible search terms, and CPC is 33% higher than on visible search terms. This is typical for B2B and so annoying. I want to see the terms and exclude the irrelevant ones #ppcchat

@beyondthepaid Yeah, I have tried to bring attention to it several times. It drives me absolutely bonkers. It also reinforces how meaningless keywords have become.

@N8Louis damn

@beyondthepaid x.com/N8Louis/status…

@N8Louis Whoa. That's INSANE

@officer_Lew wait... this is real?

WOW🚨: Philly Mayor Cherelle Parker drops the mask: "How dare you tell me, as mayor, how to tax you?" She's pushing a $1 per ride tax on every Uber & Lyft in the city to fund schools — while the district still faces a massive budget hole. This is peak "we own you" energy from a politician who sees taxpayers as an ATM instead of people already getting crushed by high costs. When government spending is out of control, the answer is never cutting waste... it's always another tax. Philly, how much more are you willing to take?

@LuckyRebel__ It is what we do here in the Land.

@N8Louis Or next start. Or the start after that. Or the start after that...... ......maybe you're on to something with next year.

Congratulations to Leody Taveras for being the one to crush not only the dreams of Parker Messick, but the dreams of every Cleveland Guardians fan who have been waiting for a no-hitter since 1981. Nice one, Taveras. 😒 #GuardsBall

Every time Cade Smith pitches, I get Cody Allen 2018 vibes. #guardsball

I really hope we don't go from being up in the 9th 4-0 in with a potential no hitter to losing 5-4. #Guardsball

It's been 45 years since a Guardians has thrown a no hitter. Hopefully, Messick will get another shot. #Guardsball

@NickPaulus Well!?! You're drunk go home. 😂😂😂

We head to the Bottom of the 8th here at the corner of Carnegie & Ontario… Parker Messick is pitching well #GuardsBall

@beyondthepaid my worst one to date is 99% hidden terms.

@N8Louis It's so bad

@andywalkerhq My battery is in my trunk and is annoying to take out. Plus, a battery is like 300ish. Probably 35 mins of labor.

Battery died in my car. Called a mobile repair business. This is what they quoted me for replacement. What do you guys think?

@AnthonyHigman Exercise!

Im burning out. I should be able to take off for four hours without getting 20 phone calls, 50 text messages ,30 urgent emails and another 150 other emails.

@mzasia103 ghost man on 2nd.

I’m confused when someone even got on base #guardsball

I'd put the odds at 99% that the Guards lose this 6-5 and it is 100% on Brito. Season is young. I'd rather he learn this now vs in October. #GuardsBall

Brito Just need a little poke to get Chase home after that wild pitch and can't get it done. #GuardsBall

Brito needs to redeem himself right now. #guardsball