
Dave Sackman
454 posts

Dave Sackman
@DavidSackman
Expert in marketing strategy & student of leadership. CEO of Material, a modern marketing services company.




The @adage Health & Beauty report with data from @Kantar_Media highlights how #DigitalMarketing is all the rage but far from all the $. TV still has majority of spend in OTC remedies and body/hair care, while magazines have most of cosmetics. Digital was single-digits in 2017.






I answered the same question each morning, right when I woke up, but today I was as at a loss. I had been up until 2 am the previous night, fielding customer support emails and tying up loose ends, but I was also ready, excited even, to start the day. @aaronrobin/the-narrow-road-22b9f43c2234" target="_blank" rel="nofollow noopener">medium.com/@aaronrobin/th…

Treating pain with a "digital pain reduction kit": @drhew discussing our new partnership with @Samsung, @Travelers, @Bayer, @AppliedVRhealth to evaluate role of multi-component #Digitalhealth intervention on #opioid use in patients with acute musculoskeletal pain. #VirtualMed18





How can VR/AR technology create empathy, change behavior, and improve overall health? Join us at @sxsw on Sunday, March 11th for some unique perspectives from @joshsackman, @BrennanSpiegel, @VahabzadehMD and @_The_Kate_D









