Steve Ferns
4.7K posts




The growth in women’s football (soccer!) isn’t coming from one place or one country. It’s happening all over the world. - China has added 186 million fans - Brazil has 39% of the population interested - India has 35% of the population interested - UK fan interest jumped 15% in two years - Switzerland grew its fanbase 22% in 2024 This matters for brands. Women’s soccer is increasingly global. So your strategy has to be specific. Which country are you trying to earn trust in? Which league is driving culture there? What does “showing up” look like in that community? The brands that win will do the work market by market. That’s how you turn a sponsorship into a relationship.

On this day in 1999: Steve Cotterill's Cheltenham Town came back from 1-0 down to win 2-1 at Conference title rivals Rushden & Diamonds, with dramatic late goals from Mark Freeman and Neil Grayson. Assists from Michael Duff and John Brough #ctfc


Two migrants die during attempt to cross English Channel. Read more 🔗 trib.al/Q4kr0oe


youtu.be/lgcd6up181c?si… #ctfc fans forum





🚨 WATCH: Rupert Lowe absolutely DISMANTLE the nonsense on BBC Politics Live. Ash Sarkar: “Some patients will feel more comfortable speaking in their native language…” Rupert Lowe: “I don’t care, I have no interest in that. They live in England, they should speak English.” No pandering. No virtue-signalling. Just straight talk. While other politicians dodge the uncomfortable truths about integration, NHS waste and mass migration, Rupert Lowe faces them head-on. Unapologetic, fearless, and putting British people first. This is exactly why he’ll be great for Britain. 🇬🇧


















