We hired a private chef to cook for our family.
It was an amazing decision.
BUT...
Before you cancel me, let me tell you my story.
And share what we learned: 🧵
In 1985, Nike held a 24-hour shoe design contest.
Nike was struggling. Their stock dropped 50%. They had to lay off people. Adidas, Converse, & Reebok were all selling more shoes.
So in a panicked attempt to find creative talent, Nike held a shoe design contest.
The winner was
A corporate architect named Tinker Hatfield.
"Two days after the competition," he said, "I wasn't even asked—I was told that I was now a footwear designer for Nike."
As he got to work on his first official shoe design, he thought about a building he had studied in architecture school: The Centre Pompidou in Paris.
The Centre Pompidou is an inside-out building, meaning that the structural, mechanical, and circulation systems are all exposed.
“That building,” Tinker said, “was describing what it was to the people of Paris. And I thought, ‘Well why not do that with a shoe? Let’s cut a hole in the side and show what’s in the shoe.’”
So Tinker designed an inside-out shoe:
The Air Max 1.
The Air Max 1 was a massive success, and it steered Nike's design direction from then on.
"To this day," Tinker says, "Phil Knight says I saved Nike."
Takeaway 1:
Had he not studied that building in Paris, Tinker says, he couldn’t have created the Air Max.
Creativity, he says, is a function of the “library in your head."
“When you sit down to create something...what you create is a culmination of everything you’ve seen and done previous to that point.”
Takeaway 2:
Tinker Hatfield went to architecture school and then he was a corporate architect for 4.5 years. Then, literally overnight, he became one of the best shoe designers in the world.
This makes me think of a counter-intuitive discovery made by psychologist Charles Spearman in 1904.
Before Spearman, the natural assumption was that the more you specialize in one thing, the worse you’ll be at other things.
Instead, Spearman discovered "the positive manifold" phenomenon.
He found that different abilities tend to be positively correlated. That the expertise gained through specialization is transferrable. That the cognitive and creative abilities cultivated as an architect could positively correlate with being a shoe designer.
- - -
"Creativity is a function of the previous work you put in." — Robert Greene
Follow @bpoppenheimer for more content like this!
* There are Bad Questions
They say, “There are no bad questions.”
That’s wrong.
Bad questions are where the asker didn’t think critically in preparing it.
Notice how those are the ones that piss you off?
As a leader, you want to encourage good questioning as an org.
Beautiful questions lead to billion-dollar breakthroughs:
- Uber: why do I have to wait for a crappy taxi?
- Amazon AWS: why is our IT a cost center, not a profit center?
- FedEx: what if letters could be delivered overnight?
Here are 12 concepts to ask beautiful questions:
“The problem is no longer getting people to express themselves but providing little gaps of solitude and silence in which they might eventually find something to say.”
— Gilles Deleuze
via the 5-Bullet Friday newsletter (tim.blog/fbf) from @tferriss
Found a #drivethrough bank today in #SanFrancisco. This is something that does not exist in Japan. The US is truly an auto-centric society. #車社会 #ドライブスルー @WellsFargo
I am surprised to find #pedestrians given a priority in the #traficlights in San Francisco. Does this mean that US is based on systems and on cynicism of car drivers? The trafic light turns green at the same time for pedestrians and cars in Japan. #信号機 #歩行者優先
Typically I buy my lunch box & my coffee. Because of rain and my hand occupied holding an umbrella, I had to make a decision. Call for #innovation: Can someone invent an arm attached to the backpack that holds the umbrella? Or a cup holder that can be attached to the umbrella?
Looking for a PM who can code + enjoy the business side about potentially owning a big piece of Mighty's future product area. Prior founders are most exciting to me.
DM me a LinkedIn or share with a friend.
@judithheumann@BeaconPressBks@kristenjoiner Just read a couple of pages on google books - amazing story, easy, fun read. Immediately ordered my copy, thanks so much for sharing!
My new Young Adult book is out NOW!
Rolling Warrior: The Incredible, Sometimes Awkward, True Story of a Rebel Girl on Wheels Who Helped Spark a Revolution
Published by @BeaconPressBks & written w/ @kristenjoiner
Paperback, Large Print, Ebook & audiobook: penguinrandomhouse.com/books/670588/r…
Every so often I'll spend 20 minutes inside a 7-11, drinking a coffee and people watching who comes into the store
Watching people buy energy drinks + donuts + hotdog +chips, some combination like that
Its a reality check for myself. 80-90% of people are grossly unhealthy
ON FASTING:
For background, Ive been intermittent fasting since 2009, and Ive been a personal trainer since 2011
My experience is both personal & professional, that aside
Fasting-At the most basic level, fasting is abstaining from eating, for a prolonged period of time