Sid Rao

Starting to roll out Grok powered X Ads interface. Grok can now create beautiful ads, analyze your campaign performance, and recommend improvements, all within your X ads interface. Rolling out to all SMBs using X ads today!

@herrmanndigital @AppLovin @tiktok_us @X @Snapchat @Pinterest Any health / wellness brand unhappy with Meta’s platform changes are more than welcome at X. We’ll offer ad credits for anyone to try

I think @AppLovin and @tiktok_us and @X and @Snapchat and @Pinterest should all offer $10k ad credits to any health/wellness brand hurt by Meta's ban regardless of spend. Credits to start Dec 26th.

We’ve started rolling out a completely new design of our advertising experience - AI Targeting: no more targeting knobs - Bid optimization for your target ROI - Automatic tracking pixel creation - Launch your first campaign within minutes - Access every key metric in a single glance - 1 click DM support Encourage small and medium businesses to advertise on this platform!

First look at our next-gen X Ads Analytics. We’ve designed it to be snappy and super intuitive so businesses can view every key metric in a single glance. Excited to roll it out soon.

Advertisers can now reach users on X simply by describing who they want to target. This will make ad targeting extremely simple for advertisers and relevant for our users.

Exactly. Any organization that puts “Trust” in their name cannot trusted, as that is obviously a euphemism for censorship. We are changing the name of our Trust & Safety group, to simply @Safety. Trust is something that must be earned. The goal of our Safety team is simply to ensure compliance with the laws that already exist to protect the people.

Great to see MrBeast using our new video ad product. We rebuilt our entire preroll ad stack from the ground up for creators on X. Rolling out to more video creators on X soon!

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Major improvement to account security on X. Highly encourage everyone to opt in to using passkeys.

UPDATE: All impacted posts have been fixed and incorrectly applied labels removed.

Critical for X to be a maximally trusted platform.

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@Leishman @elonmusk @River Our team is available 24/7 to answer any questions or help you in any way.

.@elonmusk my company (@River) will begin advertising on X. Thank you for standing up for free speech.

Testing

@TiffanyFong_ @X Product is in early stages - would love to hear feedback.

i did a little thanksgiving livestream on youtube. probably not THAT exciting... just hangin' w family and saying weird things. tbh i'm reposting here to test out @x's new video monetization feature 😂

The split second court opens on Monday, X Corp will be filing a thermonuclear lawsuit against Media Matters and ALL those who colluded in this fraudulent attack on our company

@hankgreen I’d highly recommend trying our X ads revenue sharing program

I am finally in the TikTok "Creativity Program" which pays a higher CPM on content over one minute long (in part to incentivize creators to make longer content and in part to incentivize them to make content that can'tbe re-used on YouTube (which does not allow shorts longer than 1 minute)) and here is my report! The money is good (for swipeable video)! On the videos that are over a minute (which are harder to make, but not so hard) I make (at the moment) around an 80 cent CPM. This might seem quite low, but it's tiktok and most people make absolutely nothing and still happily create content. On YouTube (where videos have to be shorter than one minute) my Shorts CPM from YouTube sharing revenue is around eight cents. HOWEVER not all TikTok Creativity Program views count as views, they have to be "qualified" views which I think has something to do with there being a minimum watchtime requirement for a "qualified view" that's longer than the requirement for counting a view. And "qualified views" are somewhere between to 1/3 to 1/4 of "views." So a video that gets 3M views on TikTok will not make 3000*.8 dollars, it will make 3000*.3*.8 dollars (so, $720 for a 3M view video...which is WAAAAAY less than if it were a YouTube video, but WAAAY more than if it were a YouTube short (which would probably net around $250.) I'll be making a long-ass YouTube video about all this soon.

@TiffanyFong_ @X @YouTube Great

i was briefly demonetized on youtube this month, but for comparison, i’ve earned WAY more on @x in two weeks than on @youtube in one month. note: yes, my @x following is bigger & i tweet more often than i make videos, but i started using both platforms the same month last year.

@thesamparr Have them try runnings ads on X. Our teams are available 24/7 to directly help.

Can anyone here please connect me with a rep at Meta? Why: We have many hundreds of founders in Hampton. Average company does $25m/year in sales and spends lots of FB. They often have issues with their ad account. Would love to have someone at Meta I can connect them to. Email me: samparr@samparr.com

twitter.com/i/lists/169702… Testing..