Yilan 🌵

We released the impressive results of our partnership with @BioPharmComm, who tapped into our Endemic Marketplace, reaching 70% more high-value HCPs than the benchmark and driving 30% script lift for a heart medication brand! @medadnews @pharmalive pharmalive.com/lassos-endemic…

Lasso @elonmusk 🤝 Powering highly relevant healthcare marketing

@LassoMarketing & @CMIMediaGroup are the first to successfully leverage IBM Watson's dynamic creative capabilities for #healthcaremarketing , driving media performance 40% above benchmark. bit.ly/3DFUpcy #omnichannel #mediacampaigns #patientconversion

Lasso and CMI Media Group Announce First-To-Market Partnership with IBM Watson pharmalive.com/lasso-and-cmi-…

We worked with @CMIMediaGroup as the 1st to leverage @IBMWatson's Advertising Accelerator for healthcare marketing, driving performance 40% above benchmark 📈 Our partnership is proven to increase drug awareness, engagement, & script writing behavior 🚀 pharmalive.com/lasso-and-cmi-…

We partnered with @CMIMediaGroup for a first-of-its-kind pharma campaign measurement project! We uncovered amazing real-world results for a Psoriasis brand by leveraging Social and CTV, channels that were historically difficult to measure in pharma. 📈 martechseries.com/social/social-…

Today, we launched our new @prebidjs Header Bidder Adapter, making our solution ready for integration into endemic publishers' existing header bidding frameworks. We're dedicated to building the best solutions for healthcare marketers & publishers alike: martechseries.com/analytics/lass…

We're proud to announce our partnership with @TheTradeDesk to launch Unified ID 2.0 for #cookieless healthcare marketing! This will improve how marketers identify HCPs and consumers on the open internet, while prioritizing consent and privacy. prnewswire.com/news-releases/…

In this episode of the #NthDegree Jose Ferreira, EVP, Product Strategy & Transformation, is joined by supplier partner Greg Field, CEO, @LassoMarketing, to discuss scaling omnichannel capabilities, plus a forecast for how omnichannel may evolve. youtu.be/k5lP6U5ylU0

Lasso launched its new endemic Publisher Suite to continue @LassoMarketing’s mission of becoming a true end-to-end operating system. The platform is connecting leading agencies such as @Fingerpainters, @KlickHealth and @GoodApple_ to healthcare publishers. lnkd.in/dSKnbVVP

Game-changing news: We're offering weekly Rx reporting, with no minimum spend, at zero additional cost. Lasso Vision™ makes real-world metrics available for all users and all HCP & DTC campaigns run through our platform. Welcome to the new standard 🚀 prnewswire.com/news-releases/…

We have officially launched our new Endemic Publisher Suite and Marketplace to continue our mission of being the 1st true end-to-end operating system for healthcare marketing! @GoodRx @HaymarketUS @klickhealth @Fingerpainters @GoodApple__ @globalrph prnewswire.com/news-releases/…

"We are constantly evaluating new ways to provide added value & expertise to our clients & drive innovation for healthcare marketers." Kristy Quagliariello, VP of Programmatic Media at Klick, shared as @LassoMarketing launches publisher suite. Read more: prn.to/3ykBAsV

The key to any successful DTC campaign is audience quality. Our latest case study proves that Lasso's HIPAA-compliant modeled patient audiences fuel the highest-performing campaigns in the industry. In fact, we beat the benchmark by 36%. Learn more: lassoplatform.io/post/case-stud…

We're officially the 1st and only platform to enable both Rx & OTC Sales Lift Analysis for HCP and patient targeted campaigns! We partnered with @iriworldwide to complete an OTC Sales Lift analysis for a top OTC pain medication. Here's how we did it: apactechnovations.com/lasso-expands-…

Happy #InternationalWomensDay! We celebrate all the powerful and passionate women who are instrumental to the growth and success of Lasso and the healthcare industry, helping pave the way for future generations and creating a more equitable future for us all.

Lasso is #hiring across all departments 🚀 We are proud of how we've prioritize the growth and happiness of our Lassonians! If you're interested in working on the #1 platform for healthcare marketing, we've got you covered with the best perks: lasso.pinpointhq.com

New year, new website! Great things are in store for Lasso and our clients this year - our new look is just the beginning. Come join us in the future of #healthcaremarketing 🚀 bit.ly/3oTmNzS

Big news today: Eric Shih, former Chief Supply Officer at @Teads, has joined Lasso as our Chief Growth Officer! Eric will lead operations and strategy for our new Publisher Suite. Stay tuned - we're brewing up some hot publisher offerings! ☕️ finance.yahoo.com/news/lasso-bol…

#healthcare and #pharma marketing Twitter: We're teaming up with @Digilant_US for a virtual fireside chat on Feb 1! Join us to learn about 🚀 Leveraging better data for stronger campaigns 🚀 Prepping for a cookieless future 🚀 HCP + DTC reporting digilant.com/webinar-health…