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A love letter to everyone that was part of @decentraland events in 2024. The reason? Yesterday, I joined the Decentraland Foundation as the full-time Head Producer of cultural events in 2025.
Love you all and cannot wait to work with you on your art, ideas and activations this year.
I started producing in 2006, as @InformaPLC asked me to make the first conferences on open source software in mobiles. Anyone remember Symbian or Openmoko? I fell in love with decentralized development.
Had a career in both tech and art, including Marketing Director at mobile startups (remember Fixed-Mobile Convergence?), and gallery shows across Europe.
Then when web3 arrived, I led marketing and curation for an NFT platform on Binance Smart Chain. Remember NFTs on BSC?! They bought two parcels in Decentraland and asked me to open a gallery. I was immediately hooked.
Got involved with @DecentralandDAO , fell in love with the people, ethos and ideals. Organized an art collective @vueltta to create DCL installations, founded an art fair @MESHfair to explore the potential of glb art in virtual worlds. Met people like @NFTland @KJWalker3D @toxsam at the epic NFTxRoads by @polygonalmind, worked with @RtClick_Save on talking about this movement in immersive experience.
Throughout last year, I freelanced with the Decentraland Foundation while managing MESHfair, curating exhibitions for @objktone and @artcrush, and lecturing in Emerging Technologies at @berkleevalencia
As of yesterday, I joined the Foundation staff full time as Head of Production and Curation. It's pretty much a dream come true. Thank you to everyone who has worked with me on the journey so far. Cannot wait to see what we build in 2025!
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