Ecom Winner
2.1K posts

Ecom Winner
@EcomWinner
Ecom | Performance Marketing | Scaling brands to 7-8+ figs 🚀 - simplicity
เข้าร่วม Temmuz 2024
545 กำลังติดตาม1.9K ผู้ติดตาม

I HIRED THE BEST CREATIVE STRATEGIST I'VE EVER WORKED WITH!!!
Never late. Never has an off day. Never argues about the brief.
Knows every winning angle across 100+ DTC brands.
Produces research in minutes that used to take us 3 days.
Costs a fraction of a junior hire.
...it's not a person.
We built it. It’s our Creative Data System.
The best team member I've ever had doesn't clock out.

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@EcomWinner Though once you gen one pristine, build .md and design tokens and you could replicate easy variants with the same quality
Just needs to be well done once
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I started to feel all these LP stuff on Manus is getting too hyped
Since fully functional stuff is tricky and needs lots of iteration.
Copy and images need to be generated separately, tested, refined. There are already great templates you can launch in minutes.
Nobody's pulling off a Primal Queen style lander with it. Not yet.

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@GlennNieuwenh Curious how you use each video tool case by case?
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My $2.5M/month ecom tool stack:
(bookmark this)
Images:
Nano Banana, Ideogram, Botika, Canva Pro, Gemini
Videos:
Arcads, Flow, Heygen, Sora 2, VEO 3
Research:
Ads library, Trustpilot, Reddit, Amazon reviews
Upsell and abandoned cart:
Aftersell, SMSGo, Klaviyo, Kaching
Landers:
Funnelish, Claude
Customer behavior:
Clarity
This is literally all you need.
Happy scaling amigo.
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@AidanDrentin My new ad sets within CBO with min spends also not spending .. we zuckeed
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@ecom_neo I would drop that product G, your BEROAS way too high as i understand
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I wrote, directed and produced the first official AI music video for @tether
This took over 1,000 generations across 5 pipeline runs, only 90 shots made the final cut...
We're giving everything away for free:
> Full production breakdown PDF
> All 600+ generated shots viewable
> Every single prompt we used
RT + reply "STARK" to get access (must be following so I can DM)
Amir D@starks_arq
“Tethered Together Forever” - The Humans We made the first official song + music video for @tether Watch it.
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~$92k/month coming from a simple AI ad of a “pharmacist” recommending a supplement
looks like a normal pharmacy video
white coat
name tag
medicine shelves behind him
everything about the scene screams credibility
but none of it actually exists
the pharmacist is AI generated
the pharmacy is AI generated
even the voice is synthetic
yet your brain accepts it instantly
because all the trust signals are perfectly engineered
calm tone
confident hand gestures
clean medical environment
the viewer feels like they’re getting advice from a real professional
in reality they’re watching a character designed entirely for conversion
no actor fees
no filming crew
no pharmacy location
just replicate the format
swap the product
translate the script
launch in any market
this is why AI creatives are about to dominate health ads
they manufacture trust on demand
rt + comment “med” and i’ll send the full breakdown
(follow for dm)
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10 minute ai podcast work:
- figure out the character type client ICP trusts (understand the offer and icp)
- write simple organic script using claude opus
- ask claude what characters ICP could trust/listen
- generate voice prompt and go to elevenlabs to design voice (get the full voice)
- generate image using nano banana 2 (put him in podcast setting)
- put everything in fal ai veed fabric 1.0 (prob the best lipsync model)
- take the output, put in capcut
- change the voice settings to full voice, stabilize loudness
- put some grain on it
- take the output, put it in captions ai, and run it
now you have an ad that's worth testing
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NanoBanana 2 just made your static ad agency obsolete.
And I just open sourced the entire tool.
Drop your product page URL.
It pulls your logos, product images, fonts, colors, and brand voice automatically.
Builds a full brand guide for you.
Then generates ad creatives at scale using nearly 4,000 high-performing ad templates across 8 niches.
It dynamically matches the best templates to your brand and brief.
Here's what makes it different:
→ Instant resizing
Get any ad in 1x1, 4x5, 9x16 with one click. No regeneration. No broken text.
→ Highlight-to-edit
See an issue? Highlight the area and tell it what to fix.
→ Multiple brand profiles
Run different brands or segments from one tool.
→ Auto persona building from real customer reviews
→ Multiple QC loops on briefs and final assets
Catches AI-isms before you do.
→ Upload your own templates or use ours
Runs locally.
Just needs your Claude and Google API keys.
This is the lite version of what we use internally.
You get the full finished tool AND the open source code to make it your own.
Creatives still design the system, this handles iteration and scale.
Want a copy to download?
1. Like this post
2. Comment "AI"
Will DM you the tool along with a tutorial shortly after.
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Here's our creative diversity audit - run this monthly
Angle / message diversity:
[ ] Problem-aware content (addresses pain points)
[ ] Solution-aware content (shows how product solves)
[ ] Social proof content (testimonials, reviews, UGC)
[ ] Authority content (expert endorsements, credentials)
[ ] Emotional / aspirational content (lifestyle, identity)
Format diversity:
[ ] Static images (multiple styles)
[ ] Short video (<15 seconds)
[ ] Mid-length video (30–60 seconds)
[ ] Long-form video (2+ minutes)
[ ] Reels-native vertical content
[ ] Carousel
Visual diversity:
[ ] Different creator types (age, gender, style)
[ ] Different settings (studio, home, outdoor, lifestyle)
[ ] Different colour palettes
[ ] Different product angles / presentations
If any section has fewer than 3 items checked - that's your diversity gap
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some clients lost $20-$30k in the matter of an HOUR...
time to hit up support for credits
David Herrmann@herrmanndigital
This was a very severe delivery outage that's just occurred on Meta. Massive overspending. Buckle up
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New video concept we made it's the #3 top spender in this account
Highest ROAS
No, it's not a BOF / offer-heavy ad
And yes, it's targeting new audiences
👨🏾🍳👨🏾🍳👨🏾🍳

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