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Iñigo Gallo
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Iñigo Gallo
@InigoGallo
Assistant Professor of Marketing - Focus on Marketing of Experiences and Experiential Marketing - IESE Business School
Barcelona, Spain เข้าร่วม Mayıs 2013
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Iñigo Gallo รีทวีตแล้ว

“El juego es un deporte y se lo estamos robando a los niños”
Décimo vídeo de la campaña #noseashooligan de la Fundació Brafa contra la violencia en el deporte.
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Iñigo Gallo รีทวีตแล้ว
Iñigo Gallo รีทวีตแล้ว

what are the best tools to estimate the traffic of a website? sagapixel.com/seo/best-tools… simple, useful. thanks @FrancoOlivo
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i liked this youtube.com/watch?v=3EcAWO… from @skodaautonews for @LeTour... and it reminds me a lot of this older one youtube.com/watch?v=5hgTFS…

YouTube

YouTube
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this is a very different take from @Nike youtube.com/watch?v=BUvEEV… now trying to appeal to everyone, not only the "real" athletes. as pretty much everything, it has clear pros and cons. interesting move!

YouTube
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Iñigo Gallo รีทวีตแล้ว

En mi opinión, @Danone, esto es demasiado fácil, y no os pega (la cantidad de niños en vuestro target...). Con un poco más de creatividad se os ocurrirán comunicaciones buenas de verdad... "Parriba"!

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I've liked this about modern marketing mck.co/32JUfhr via @McKinsey
Marketing departments need to be rewired for speed, collaboration, & customer focus. It’s less about changing what marketing does and more about transforming how the work is done
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if google says so... SLOW LIVING
thinkwithgoogle.com/intl/en-gb/con…
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Iñigo Gallo รีทวีตแล้ว

Check out the 3min #tip to learn how to apply this.
Or read the full study from IESE and University of Miami.
Thank you @InigoGallo, @ProfTownsend & Ines Alegre for this great research.
tips.ariyh.com/p/frame-produc…
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