Mathew Knowles

If you would like to get a free copy of The DNA of Achievers, please go to my new site at MathewKnowles.com.

Happy to share the new MathewKnowles.com with you all. Our battle cry is "Unlock Your Potential." Deep inside each one of us is this amazing potential for greatness! Learn more. Hope you enjoy. MathewKnowles.com

It was an amazing day, and my first time, in Martha's Vineyard, for the @Touch4LifeInc panel on "It's In Our Genes: Owning Our Own Health Story." It has become abundantly clear that we need more advocacy, financial support and knowledge of cancer and heart disease that take millions of lives annually which is why I am so proud to be a Global Ambassador for ZERO Prostate Cancer. But we must bring more awareness to the importance that genetic testing and the impact genetics has on all of us. We spend millions of dollars in understanding how to achieve in our professional and financial lives but very little in understanding our health challenges. Without health we don't live a fulfilled life of success and wealth! Book me to speak at MathewKnowles.com

Developing a brand is a multifaceted process. Think of it as building a personality for your business that resonates with your target audience. Here's a breakdown of key steps: Define Your Target Audience: Who are you trying to reach? Consider demographics (age, location, income), psychographics (values, interests, lifestyle), and their needs and pain points. The more specific you are, the better you can tailor your brand to appeal to them. Define Your Brand's Mission, Vision, and Values: Mission: Your core purpose. What problem are you solving? (e.g., "To empower everyday athletes to achieve their personal best.") Vision: Your long-term aspiration. What impact do you want to make? (e.g., "To be the leading provider of personalized fitness solutions.") Values: The guiding principles that shape your decisions and actions. (e.g., integrity, innovation, customer focus.) -Develop Your Brand's Personality and Voice. -Choose a Memorable Brand Name and Logo. -Craft Your Brand Messaging. Here are few places to start as you begin your brand development and brand identity. More to follow. Book me to speak at MathewKnowles.com.

Join us for an afternoon of music, cocktails, light bites, and meaningful conversations on health, advocacy, and community at @Touch4LifeInc Salon Series: “It’s in Our Genes: Owning Our Own Health Story" in beautiful Martha's Vineyard on August 20th. Featured Guests: Laura Crandon – Touch4Life Founder Julee Wilson – Cosmopolitan Editor-at-Large Dr. Curtiland Deville – Johns Hopkins Dr. Sonya Reid – Vanderbilt Mathew Knowles – Patient Advocate & Music Executive Angela Brade – Executive & Survivor They will also be hosting a silent auction where in-person attendees can bid on a Beyoncé-signed, limited version Cowboy Carter gift set — only 50 exist worldwide. Whether you're a cancer thriver, caregiver, or advocate—your presence matters. Together, we’ll raise awareness, share stories, and inspire lasting change. Register: bit.ly/4fo3Ga2

Being valuable is a cornerstone of success. Success often comes down to providing something of worth to other people. This could be a product, a service, a skill, or even a positive attitude. Businesses thrive by solving real problems or fulfilling needs, this is value. Even in personal relationships, being a supportive and reliable friend adds value to the lives of those around you. Your ability to offer value is tied directly to recognizing your own worth. This means understanding your strengths, pursuing your passions, and setting goals that align with your own personal values. When you feel valuable, you're more likely to take risks, persevere through challenges, and ultimately achieve what you set out to do. Book Me To Speak at MathewKnowles.com

Part of the reason I so frequently speak about entrepreneurship is because it really took a team effort and an entrepreneurial mindset to launch Beyoncé's music globally and build longevity now across four decades. When I entered the music industry, I didn't have all of the answers. It was all new to me. But part of the reason I learned the ropes quickly was because of the entrepreneurial mindset and strategic thinking I now teach globally. Entrepreneurship changed our lives and why I am so passionate about more people taking their prosperity and economic security into their own hands, and building something not just for themselves but for their future generations. Book me to speak: MathewKnowles.com

It's been a busy summer! It was a pleasure yesterday speaking to the audience at Prairie View A&M University's ARE Conference where I was able to share a little about my journey and thought leadership. We are embarking on an exciting time at @PVAMU where we just recently announced my new Presidential Executive-in-Residence position where I will be working with the school to provide entrepreneurship masterclasses and empower the next generation of business leaders. Book me to speak: MathewKnowles.com

Coming from corporate America, I didn’t follow the music industry’s playbook. Instead, I brought my own. While others focused on selling records, we focused on building a brand with brand development and brand identity. Sometimes success comes when you don’t do it like everyone else! Book me to speak: MathewKnowles.com

I am very proud of Beyoncé’s record-breaking tour in a genre that history reminds us has its roots in Black music! What I have been sharing with people very often lately as Beyoncé has been wrapping up her tour is that many don’t understand the work that she has put into living her passion day-in and day-out, decade after decade. The business lesson today is this: Talent can open the door, but it's passion, discipline, strategy, and dedicated persistence that break records, both in music and also in every industry in the business world. One of the first things I do when working with leadership teams across the world is to help them identify the members of their team that have the formula to drive milestone results. It is always the ones who love what they do as a starting point! Book me to speak: MathewKnowles.com

I am humbled to accept the Master of Influence Award from the National Speakers Association, the most prestigious recognition in the speaking industry. Some of my fellow recipients of this award include Deepak Chopra, Zig Ziglar, and Og Mandino. I accepted the distinction and spoke yesterday to an audience of my fellow speakers and shared parts of my journey and marketing & branding principles with them. Thank you to the NSA for this recognition, and to all who continue to walk this journey with me. Book me to speak: MathewKnowles.com

I could not be prouder to see Destiny’s Child reunited on stage in Las Vegas, especially as Beyoncé closes out the Cowboy Carter tour which broke records and made history throughout its run. I know people cheer not just for the music, but them together as women and performers reminding us what's possible when we dream big and work hard which should be no different in our world of business. It took years for Beyoncé to get to this point but it was from strategic visibility and building brand perception among many other factors that have allowed her to be the best in the world as an entertainer. An amazing sight to witness!

I am proud to be working with Prairie View A&M University as their Presidential Executive-in-Residence. I will be on campus Fall 2025 and Spring 2026 teaching entrepreneurial masterclasses to the next generation of leaders. There is an opportunity for us all to inspire the next generation to take their economic prosperity into their own hands and understand how entrepreneurship can change their lives and their families lives for generations! Thank you, President LeGrande and staff for their passion and commitment to cultivating excellence and making programs like this truly impactful which sets the tone for more young people to embrace entrepreneurship and technology. Book me to speak. MathewKnowles.com

Love and companionship give us the best thing that cannot been seen or heard. It is an amazing inner feeling of joy!

"Take Beyoncé, for example. Before she became the global icon she is today, her career was carefully shaped by her father and former manager, Mathew Knowles. He played a crucial role in transitioning her from Destiny’s Child into a solo act, navigating early media narratives, and helping build the foundation of her business empire. When she eventually took over her career, she had already absorbed years of strategic direction and industry navigation." Thank you to Rolling Stone India for their article "What the Music Industry Doesn’t Talk About Enough — No Artist Makes It Alone" where it mentions the above. The business teams in the music industry don't get enough attention or credit for the tireless work that they put into their artists. I was one of the pioneering forces behind brand development in the industry (everyone was focused on selling records back when I first started) and we approached the branding of Destiny's Child and Beyoncé very diligently and strategically. Those of you who are artists need to be thinking not just about your art, but also your business if you want to create a sustainable career! Book me to speak: MathewKnowles.com

It’s a pleasure to be recognized by the World Class Institute, Time4sharing.org and Coach MJ Tolan as I receive the World Class Leadership Global Impact Award 2025 and the title of Ambassador of Hope. Thank you for the recognition! Book me to speak: MathewKnowles.com

Success in any industry doesn’t happen by accident—it’s built on structure, intention, and a clear plan of action. Before I ever managed a chart-topping artist or launched a global brand, I was working inside some of the most structured organizations in Corporate America. Those years taught me a powerful truth: planning is what turns vision into execution. When I transitioned from corporate life into the entertainment business, I brought with me the same rigor I used at Xerox Medical Systems, Philips Medical and Johnson & Johnson. That strategic mindset became the foundation for Music World Entertainment and every business venture that followed.....hair salon, clothing line, music industry, books, film & TV, real-estate. Book me to speak: MathewKnowles.com

Many often come up to me after I speak at an event asking how proud I must be of both Beyoncé and Solange. At 73, I often reflect on my many experiences, accomplishments and also my mistakes as they help me to continue to grow and evolve which I don't believe ever stops for people who are truly on the pursuit of greatness! Both as a father and also as a manager, I am very proud of not just Beyoncé’s and Solange's achievements, but more importantly who they are as human beings! I hope to inspire not just the next generation of executives, artists, and leaders, but also parents, caregivers and guardians who are reading this. Many of you see just how passionate your young person is, and I encourage you to support and encourage them to achieve greatness. You never know what’s possible for young people when you give them the tools and encouragement they need to succeed. Book me to speak: MathewKnowles.com

A huge congratulations to Beyoncé for shattering touring records! It's a testament to how passion, combined with immense talent and unwavering work ethic, truly equals greatness. She's an inspiration, showing us all what's possible with dedication and hard work.

Marketing is the process of creating, communicating, and delivering value to customers. It involves building relationships with customers and managing those relationships profitably. It's about understanding your audience, crafting the right message, and delivering it through the right channels. Think of it as a conversation between a business and its customers, with the goal of turning potential buyers into loyal fans. Could you use my help in your day-to-day marketing? I've helped establish many global brands from the ground up. Book me to speak at MathewKnowles.com