Metricool ∞
13.8K posts
Metricool ∞
@Metricool
⭐ Trusted by 2M+ professionals 📅 Drag & drop social media planner 📊 Advanced reporting & analytics 🔗 Link in bio ∞ And more! Create your free account👇
Earth เข้าร่วม Mart 2017
2.8K กำลังติดตาม5.4K ผู้ติดตาม
not all of us find gold at the end of the rainbow but we do find a post that performed really well
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@parker_eze27382 Are you still experiencing this issue? Feel free to reach out via DM!
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@Metricool Why when I upload a video for a reel, I can't preview it? The audio plays but the screen is black.
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spring cleaning but make it social media: deleting 47 drafts I was never gonna post anyway
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the people who figure out social media are the ones who never stopped being curious
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the oscars give us free content, and i will not apologize for using it 😂
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the daylight savings switch hits different when you schedule posts for a living
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if you know you know and if you work in social media you definitely know
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genuinely love when a random post outperforms the one you spent three days on
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not all heroes wear capes, some of them just manage 6 accounts simultaneously
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Recent @Metricool report showed YouTube is the only platforms which has actually increased engagement rate for creators. So consumption there is still strong.
Unsure about podcast or written data right now. Anecdotally I'm seeing increasing interest in both for creation & consumption.
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AI is about to make growth on all platforms much more difficult...
But it's still possible. Here's where to spend your time & energy:
Live content, longform, and community.
Ashni@ashnichrist
I’ve led growth & community for 13 yrs. Here is the thesis I’m staking my reputation, time, and money on for the next 2 yrs. As a response to abundance of content, apps, tech: - AI tools will become widely adopted (duh) - people retreat into private communities to get away from noise - livestreaming has a big resurgence (it’s the only content that can’t be easily faked) - community becomes a focus for creators & brands (as a moat). processes become automated, cm’s spend time on strategy & relationships - content quality > quantity (bullish on quantity for a short period of data collection) - boundaries become crucial to combat dopamine overload online - creators drawn to longform content (YouTube, podcasts, & writing) to calm their nervous system after over-reliance on SFV & trendy / news hype cycles. they are overwhelmed and want to stop racing - consumers look for content with a vibration that soothes their dopamine overwhelm (cozy creators, comfort creators, slower pace) If you know where to look, you may already see some of these shifts happening. What did I get wrong? What are you betting on?
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