For the biggest German sports broadcasters like DAZN to be platforming a fight like this shows what we need is just the right kind of hype, exposure, and narrative-building to elevate these matchups into mainstream conversation, because once the audience is engaged, the commercial viability, talent recognition, and long-term growth of the sport naturally follows.
Next we need our media personalities, influencers, fans and sponsors to get behind actual homegrown talent and sport people who really need that exposure!
How is @davido allowed to keep putting out completely bad, meaningless, and irrelevant records like this and just get away with it?
This is easily one of the most horrible Afrobeats songs I’ve heard in a long time and it’s coming from a supposed A-list artist? What a shame!