Joe Johnson
14.1K posts
Joe Johnson
@_JoeJohnson_
Infrastructure before headlines. - Iraq ×2. - Oklahoma State (Gundy's Cowboys) - Creative Director USC (The real one) - Photoshop Wizard - NIL building
As reported last week, the Big Ten is discussing a carve-out to the $20.5M revenue share cap that would allow schools to exceed it to retain players, per sources. The concept mirrors NBA-style Bird rights, though details and approval process remain unclear. Read more: ow.ly/W2EQ50YyAXl
As college sports continue to break viewership records, the entertainment ecosystem around them is ballooning, too. Athletic departments across the country are rapidly growing their creative teams to produce content that attracts top recruits, deep-pocketed donors, and new fans.
This video from Kentucky’s President providing by an update on the AD search is a great example of how college athletics is changing. He notes schools need new models/structures for athletics departments and that greater commercialization is needed. youtu.be/bG7DT2x_sJQ?si…
When all those certain agents & media insist it’s "impossible" to win in college hoops w/o double-digit millions in NIL & rev-share, where are they when half those teams lose? Crickets. It’s almost as if they have some financial incentive for programs to keep overspending...
Jeremy Fears Jr is a true floor general. That man is Rajon Rondo.
Chase Johnston / High Point NCAA Tournament First Round Game-winning layup (11.7 seconds left) vs Wisconsin Highlights packages include: • ESPN national highlights and game recap • NCAA.com / March Madness official coverage • USA Today / AP / Yahoo Sports national articles and amplification • @MarchMadnessMBB viral clips and social spread Projected athlete value from the moment $61,400 total (model-derived) $76,775.94 price per second Downstream NIL tied to the moment NONE OBSERVED
