chandar pattabhiram
821 posts

chandar pattabhiram
@chandarp
Ex CMO @coupa, Ex CMO @marketo, VP @IBM Cast Iron @accenture. Board of Directors @blueshift, @DFIN @GTMstrategy, #storytelling & @teambuilding
Bay Area เข้าร่วม Nisan 2009
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chandar pattabhiram รีทวีตแล้ว

Frank Slootman: “There’s lots of people in this world who are not really in the arena”
Frank comments on why he opens his book with Theodore Roosevelt’s famous “The Man in the Arena” quote:
“There’s lots of people in this world who are not really in the arena. They are either observers, consultants, agents, or VCs that provide capital. But there are some people who are in the arena, and they are very very special people.”
Frank is frequently asked to speak at elite business schools, and when they invariably ask for his advice, he responds:
“You all have elite educations… you’ll have many job offers paying you big bucks. Your parents and your siblings will be incredibly proud of you. But they’re all consulting jobs for Bain, McKinsey, and companies like that… You’re going to have an easy path to pretty quick earnings, but you’ll never know whether you have what it takes [to build something new].”
In Roosevelt’s words, you’ll be “those cold and timid souls who neither know victory nor defeat.”
Full quote from Roosevelt’s speech:
“It is not the critic who counts; not the man who points out how the strong man stumbles, or where the doer of deeds could have done them better. The credit belongs to the man who is actually in the arena, whose face is marred by dust and sweat and blood; who strives valiantly; who errs, who comes short again and again, because there is no effort without error and shortcoming; but who does actually strive to do the deeds; who knows the great enthusiasms, the great devotions; who spends himself in a worthy cause; who at the best knows in the end the triumph of high achievement, and who at the worst, if he fails, at least fails while daring greatly, so that his place shall never be with those cold and timid souls who neither know victory nor defeat.”
Video source: @FoundationCap (2024)
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chandar pattabhiram รีทวีตแล้ว

Snowflake CEO Frank Slootman explains why your company priorities are wrong
“I found out early on that if you can whittle things down to just one thing, you become unstoppable. Unfortunately, people resist whittling things down to one thing because it’s really hard to decide what that one thing is.”
The former Snowflake and ServiceNow CEO continues:
“People have a very easy time telling you what their top 3-5 things are because hopefully the right things are in there somewhere… I can’t tell you how many board meetings I’ve been in where the CEO puts a PowerPoint up and it’s one bullet after another listing all of the things that are their priorities. You just know that they’re going to be a mile wide and an inch deep, swimming in glue, moving like molasses. The energy is leaving my body already just watching a long list of priorities… You’ve basically devalued what you should be doing because you’re time-sharing now with all of these other things.”
Mr. Slootman urges founders to think really hard about the one thing that matters most to your business and focusing entirely on that.
If you can’t decide, just pick one:
“I like to do things in sequence. Even if you’re not sure, do it anyways. Because in the process of doing, you’re going to find out whether you’re right, wrong, or somewhere in between, and you can adjust.”
When you prioritize just one thing, things move much faster:
“Things are going to go much quicker because have a narrower plan of attack. It’s energizing. The pace picks up.”
Video source: @twistartups @Jason (2022)
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chandar pattabhiram รีทวีตแล้ว

We're donating MCP to the @linuxfoundation and launching the Agentic AI Foundation with @OpenAI, @blocks, @AWS, @Bloomberg, @Cloudflare, @Google, and @Microsoft.
MCP went from internal project to industry standard in a year. Now it gets the long-term stewardship it deserves.
Anthropic@AnthropicAI
Anthropic is donating the Model Context Protocol to the Agentic AI Foundation, a directed fund under the Linux Foundation. In one year, MCP has become a foundational protocol for agentic AI. Joining AAIF ensures MCP remains open and community-driven. anthropic.com/news/donating-…
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chandar pattabhiram รีทวีตแล้ว

Michael Lewis (author of Moneyball, The Blind Side, Liar's Poker and many more - and also former Pulse keynote speaker!) did the commencement address for Princeton in 2012. It's one of my favorite speeches of all time.
He talks about the role of luck in his life and how serendipity was always present - alongside skill and hard work. And this quote is what always gets me:
"The “Moneyball” story has practical implications. If you use better data, you can find better values; there are always market inefficiencies to exploit, and so on. But it has a broader and less practical message: don’t be deceived by life’s outcomes. Life’s outcomes, while not entirely random, have a huge amount of luck baked into them. Above all, recognize that if you have had success, you have also had luck — and with luck comes obligation. You owe a debt, and not just to your Gods. You owe a debt to the unlucky."
As someone who can see how the ball of career randomness bounced in my favor over the years, I feel his sentiments deeply.
Happy Thanksgiving!

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I am NOT a naturally confident person. This post is for those who feel the same.
I can speak in front of thousands of people on stage. But only because I've done it a lot.
I can run a company reasonably well. But only because I've done it a lot.
I can work the room in a business event. But only because I've done it a lot.
I can write prose and poetry. But only because I've done it a lot.
Put me in something I'm uncomfortable with - non-work events, meeting people, god forbid - dancing, etc. - and I'm a deer in the headlights.
For me, I've learned that the solution isn't to magically "become confident." It's just to keep doing stuff over and over again (the 10K hours thing I guess).
I wrote this because sometimes well meaning friends who are naturally confident tell me to "just be confident." And it's so not helpful.
For me, the only thing that works is effort.
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chandar pattabhiram รีทวีตแล้ว

Happy Monday! Have you seen the new episode? Our last episode of season 1?
Insight from @lisamartinmedia : The biggest shift in the modern CMO role? Mastering the “O”: orchestrating teams, systems, and the entire GTM engine. As my guest, Workato GTMO Chandar Pattabhiram says, marketing gets you in the door, but leadership + orchestration is what drives real impact.
#CMOsUnscripted #B2BMarketing #GTMO #GTM #AIinMarketing #RevOps
Watch the Full Episode Recap here: youtube.com/watch?v=nqdpp_…
@Workato

YouTube
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chandar pattabhiram รีทวีตแล้ว

New Episode Drop! In the final episode (lucky number 13) in season 1 of CMOs Unscripted, I sat down with my longtime friend and colleague Chandar Pattabhiram, now Workato’s first-ever Chief Go-To-Market Officer, and one of the most respected marketing leaders in the world.
You’ll hear why Chandar has been named one of LinkedIn’s Top 5 CMOs to Follow, one of the Top 10 Most Influential Marketing Leaders globally, and has decades of experience shaping SaaS, cloud, and digital marketing. He’s a board member, a keynote speaker, a category shaper, and now he’s redefining what GTM leadership looks like.
In this episode, we dig into:
- A CMO’s pathway to becoming the Chief Go-To-Market Officer
- How GTM is evolving across the enterprise
- Lessons from decades of modern marketing leadership
- The stories, pivots, and “aha” moments that shaped his career
If you want to understand where go-to-market is heading, this is the one to watch.
Tune in now: youtube.com/watch?v=nqdpp_…
@Workato
@chandarp
@lisamartinmedia
#CMOsUnscripted #B2BMarketing #GTMO #GTM #AIinMarketing #RevOps #EmbraceFailure

YouTube
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chandar pattabhiram รีทวีตแล้ว

The role of the CMO is changing fast. It’s no longer just about marketing.
It’s about leading, shaping markets, and orchestrating the entire revenue engine.
In this week’s episode of CMOs Unscripted, I sit down with Chandar Pattabhiram, who breaks down the real meaning behind the C, the M, and the O. He shares why the future CMO looks a lot more like a Chief GTM Officer than a traditional marketer.
If you’re a CMO, aspiring GTMO, or marketing leader looking to level up your impact, this one’s for you.
Full Episode Link: youtube.com/watch?v=nqdpp_…
@chandarp
@Workato
@lisamartinmedia
#CMOsUnscripted #B2BMarketing #GTMO #GTM #AIinMarketing #RevOps

YouTube

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chandar pattabhiram รีทวีตแล้ว

The “World of Workato” is LIVE! 🚨 In this event preview, @theCUBE’s @SavIsSavvy speaks with @Workato’s @chandarp about three big themes: AI adoption, Workato GO launch, and 500+ stack modernization features.
📺 Tune into theCUBE.net NOW!
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chandar pattabhiram รีทวีตแล้ว

@SlaterNFL @WerderEdNFL Only lens thru which Jerry will look at this @SlaterNFL : what is the safest ensure return on Dak's $240M. Kellen, while not the best option, could be seen the safest. Or a defensive coach like Deion or Glen + Doug Nussmier as OC. An OC without Dak history is risk for jerry!
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The #Cowboys should approach the hiring of their next head coach as though it will potentially be the last for Dak Prescott.
With the investment Jerry Jones has in Prescott, who is most likely to assist him in being more successful than ever?
Kellen Moore first to interview.

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@ConnorNFLDraft we are Resigned to this fate @ConnorNFLDraft
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@davegerhardt I agree with your uber point about brand but wouldn't use "simple chart" and "Gartner" in the same sentence!
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Why brand matters in B2B.
This one simple little graphic says it all.
Brand will help you win deals.
Brand gets you out of the feature wars.
Brand means you're not battling over a 4.6 vs. 4.7 rating on G2.
Brands means the sales team isnt grasping at straws to articulate how you're different.
Without a brand, people will buy:
1. The product they've bought before (it's safer, they've used it before)
2. The product that's cheaper (it's safer, it doesn't break the bank)

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@Kellblog Or sales execs trying to create the corporate presentation
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Apps marketer trying to market a platform
Robert Sterling@RobertMSterling
When my wife starts quizzing me on our kids’ dates of birth, favorite cartoon characters, and food allergies
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