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giulia
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giulia
@giutheginger
personal branding & linkedin management for b2b SaaS. DMs are open 📩. 👩🏼💻prev. @trychameleon, @decipad @thirdwork @inditexcareers & @goodwall
Madrid เข้าร่วม Haziran 2019
1.6K กำลังติดตาม412 ผู้ติดตาม
giulia รีทวีตแล้ว
giulia รีทวีตแล้ว
giulia รีทวีตแล้ว
giulia รีทวีตแล้ว
giulia รีทวีตแล้ว

giulia รีทวีตแล้ว

Zapier’s CEO just released their internal AI hiring rubric.
“Capable” AI operators are no longer hireable.
The new floor is "Adoptive.”
What gets you rejected now:
Marketers who use AI for first drafts and edit output manually.
Can’t show before/after evidence of AI implementations/prompts.
Using LLMs for campaign ideation without personalization.
What will get you hired:
Repeatable, shareable prompt libraries that and always-on workflows that run without your supervision. Specific measurable results that signal where to push next.
This is the new baseline.

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giulia รีทวีตแล้ว
giulia รีทวีตแล้ว

We offered $5,000 to whichever employee got the most engagement on LinkedIn in a single quarter.
$2,500 for second.
$1,500 for third.
Plus $500 for anyone who published 20+ times.
The result: 24 employees published 581 posts in 85 days. 43,000+ reactions. 28,000+ comments. 34,000+ new followers.
27 new clients signed. $153,000 in new MRR.
I remember one guy from our team had less than 1,000 followers when the competition started. Today? 10,000+ followers.
The total prize pool cost us about $15K. The return was $153K per month. Every month. Recurring.
People need a reason to do things that aren't in their job description.
Cash works.
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giulia รีทวีตแล้ว
giulia รีทวีตแล้ว
giulia รีทวีตแล้ว

🚨𝘽𝙍𝙀𝘼𝙆𝙄𝙉𝙂: European Commission President Ursula von der Leyen unveiled EU–INC, a new framework that lets you launch a company in 48 hours for under €100
Starting a company across the EU today = 27 legal systems, 60+ company structures 🤯
That might be about to change…
The European Commission just introduced 𝗘𝗨 𝗜𝗻𝗰., a new optional corporate framework designed to make Europe actually function like one market.
Here’s what stands out:
→ Set up a company in 48 hours
→ Cost: < €100
→ Fully online, no minimum capital
→ One single framework across all EU countries
→ Easier share transfers & fundraising
→ EU-wide employee stock options (huge for talent)
Especially the EU-wide stock option plans, taxed only when employees actually sell (instead of when granted) is huge.
This makes it far easier for startups to attract and retain top talent, finally putting Europe closer to the US playbook.
Source/More info: ec.europa.eu/commission/pre…
In short: This is Europe trying to compete with the simplicity of a Delaware C-Corp 🇺🇸
And honestly… it’s long overdue.
For years, European founders had 2 choices:
1. Stay local and deal with fragmentation
2. Move to the US to scale
𝗘𝗨 𝗜𝗻𝗰. is trying to remove that trade-off.
If executed well, this could be one of the most important structural changes for European startups in decades.
What do you think?
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giulia รีทวีตแล้ว
giulia รีทวีตแล้ว

Tried it out. So the product scans stuff, then it shows Reddit tells me people post about my company, surfaces competitors I already knew about ages ago, wraps it in a dashboard, and wants me to scream “OMG we saved $60k. At this point I’m convinced half of startup hype is just polished demos. How’s this the “ultimate CMO” for me
Okara@askOkara
Today we're introducing the world's first AI CMO. Enter your website and it deploys a team of agents to help you get traffic and users. Try it now at okara.ai/cmo
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