Mai Knoblovits

😍 This: dictionaryofobscuresorrows.com/post/235369226…

@vanschneider Didn’t know I needed this until I read it. Thank you!

Dear Designers Do not forget. You're allowed to make something that doesn't lean on the same three UI component libraries everybody else uses. You're allowed to use a typeface that isn't SF Pro. You're allowed to make apps look and work differently, they don't all have to look like a Finder re-skin or a stock MacOS app. You're allowed to question every single assumption and convention you have absorbed without noticing you absorbed it. You're allowed to leave a fingerprint. Do not forget, you are a designer 🖤

Here's the new website: andthen.agency

Been working on this one behind the scenes, and I’m so happy it’s finally live. A new website for And Then, with a fuller identity, and many tiny details we probably spent too much time obsessing over (please tell me someone noticed the radial page navigation in the corner).

Here's a quick test most founders never think to do: Go to your website right now. Pretend you've never seen it before. Give yourself five seconds. What did you feel? Not what did you read. Not what information did you find. What did you feel? This is exaclty what your potential customers are doing. Five seconds, gut feeling, stay or leave. Now, if that gut feeling wasn't great, the question becomes: where's the poop? In my experience, it's usually one (or several) of these: 1. Homepage's first section trying to say everything at once 2. No unified design language/aesthetics 3. Design fundamentals are off: no clear hierarchy, the spacing feels cramped, the text is hard to read, wrong line-height, poor typography choice and treatment 4. Cheesy or generic stock photos (huge credibility killer!) 5. AI design cliches (you know the look… it's everywhere right now and it already feels dated) 6. A template that still looks like a template (don’t get me wrong, templates are great, but if you haven't adjusted the details and layout to make it yours, it shows) 7. Your website could belong to anyone, nothing in the design tells a visitor what kind of business they just landed on Do it. Do the exercise, it’ll tell you more than you think. How did your website do?

@jameygannon None of the above. Where do I apply? :)

do not apply to design jobs if you have the following: - no portfolio - behance portfolio - framer domain - unchanged claude design website - only crypto wallet case studies - experience only with companies with the wrong vowels in their name - zero social media

@bgardner @wpengine 😍 Would love to join you, Brian. DMing right now.

We’re hiring a Creative Director at @wpengine! 🚀 If you’re a design leader looking for a fresh challenge, let’s chat. DM me for the link or details. 📩

@damienghader Design

Lovable > Framer? I made this transition in ONE single prompt. Follow + comment "Design" – I'll DM it to you.

A few unused initial concepts we created for a digital startup (name and copy changed). Which one would you have picked? P.S. We did these in a one-day sprint 🚀. The client needed a quick turnaround to pitch investors.

There are clients. There are good clients. There are great clients. And then there's a whole different category: the ones who become part of the family. That's Inside Europe for us. We found each other more than a decade ago. They were in a different place back then. So were we. They came for our themes, but stayed for the whole thing. Everything we've built together goes far beyond a single piece of design, but I think this before and after captures the spirit of it. For the designers reading this: I wish you an Inside Europe of your own. They're one of the great pleasures of this work. And if you're a boutique business that still cares about the details, about what you give, and your online presence doesn't reflect that yet, I'd love to bring that same care to your brand. Let's talk.

Something I genuinely didn't expect to become such a big part of our work at Studio By Artisan: Stepping into businesses that already have a brand. Already have a website. Already have things going on. When we started out, I assumed every project would be the romantic blank canvas. Fresh start. New brand. Very cinematic. In reality, most founders who come to us have a brand they've been using for years. A website that was good enough when they launched but slowly became the thing they avoid sharing, or even worse, apologize for. These projects are actually harder than building from scratch. You have to figure out what's working, what's holding them back, and what made the brand feel like them in the first place so you don't accidentally erase it. You can't just burn it all down because there's real value in what already exists. It just needs to grow up. It's become one of my favorite kinds of work. Taking something that's 60% there and turning it into something the founder is actually proud to show people. If you're reading this thinking "that's literally us", DM me. Let's talk.

Something I see all the time: Founders who are incredible at what they do. Clients love them. Service is premium. And their website... looks like it belongs to a completely different, much more boring company. The way you do things and your point of view are your whole competitive advantage. If your branding erases all of that and replaces it with something "safe," you've essentially paid someone to make you forgettable.

there are two types of visual identity designers. ones who start with the logo and build the world around it. and ones who build the world first and let the logo emerge from it. neither is wrong but they produce very different results.

We built our first WordPress theme knowing very little about web design. And somehow… that mistake became Artisan Themes. [Here’s the story of how we got to redesign our website -again- after 7 years]

@0xCharlota @framer Rainbow bunny!

happy Easter everyone! here's my collection of Easter Eggs made with @framer's new eggscelent shaders 🥚 which one is your fav?

@0xCharlota @framer Getting botanic / art gallery garden vibes… or something artisanal food-related?

creating a moodboard in @framer for a branding project i'm pretty stoked about! can you guess what kind of product / company it is for?

@aschwags3 GA

This quarter, I’ve closed multiple $1M+ without a slide deck. I’m using a single AI tool. Today, I want to share it, free. After signing, a prospect asked me how we created the site. They were so wow-ed they wanted it for their own clients. Here’s what floored them: it took a single designer 5 minutes to prompt and launch. The AI chains together 6 key parts of our sales process, turning a 18-page deck into a single, personalized website. When they asked, I gave them this template and workflow. Now I want to share it for free: Follow me + comment “GA” and I’ll DM it.

@thelazylines Love this 😍

collecting colour palettes and compositions has to be my fav side quest

@martinvars 🙌🏼 qué groso, Martin. Éxitos!

I spent over a decade building biotech companies. Prelude Fertility. Overture Life. Gameto. Human life is not an abstraction to me. I have seven kids. Three months ago I started building my first AI healthcare company because something fundamental changed. AI crossed a threshold from interesting to transformative. Look at the data. In breast cancer screening, Google's AI reduced false positives by 5.7 percent and false negatives by 9.4 percent compared to radiologists in large US and UK studies. In dermatology, deep learning systems have matched or exceeded board certified dermatologists at identifying malignant skin lesions. In controlled diagnostic reasoning studies published in JAMA, GPT 4 outperformed practicing physicians when both were given the same clinical cases. AI reads brain MRIs in seconds. It does not get tired, distracted, or defensive. It scales instantly. And yet the debate in rich countries is whether AI is good enough to assist elite doctors. Meanwhile four billion people worldwide have no access to a doctor at all. No diagnosis, no prescription, no triage, no second opinion. And this is not only a developing world problem. In the United States, more than half of all counties have no practicing cardiologist. Large parts of rural America have no psychiatrist, no OB GYN, no specialist within reasonable driving distance. These are care deserts inside the richest country on earth. The real comparison is not AI versus the best hospital in Boston or Madrid. It is AI versus nothing in rural Africa, parts of India, Latin America, and also in rural Texas, Wyoming, Mississippi, and dozens of other American counties where specialty care simply does not exist. Perfection is a luxury for wealthy systems. Access is survival for everyone else. For billions of people, and for millions of Americans, AI is not a threat to medicine. It is the first doctor they will ever have. We just closed a 10 million dollar seed round to build this company properly. The official announcement is coming soon. I am more excited about this than anything I have worked on in years.

@gregmwashington @robhope That’s super interesting

@robhope What AI is going to enable for designers to stop just thinking about layout and start thinking about the relationship between layout and content

What an incredible reference to using AI to enhance website and story visuals (the family hero image, extracted into animated side profiles).