PK
564 posts
This is a list of 20 ad creative libraries that should teach you how to scale past $1m/month on Meta.
what Creative Diversity really is, how to optimize your creatives for Andromeda, native ads, VSL ads, AI ads...
I’ve also provided examples for every creative format that is currently crushing for our clients, spending $15M+/month on Meta.
Access it for the next 48 hours.
Like & comment ‘send’. I will DM you a link.
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Sat next to a 29-year-old at a dinner in Miami who casually mentioned he does $1.2M/month selling a joint supplement in Germany.
No US presence. Germany only. Started 14 months ago.
He's American but his wife is German. She handles all the translation and customer service. He runs the ads.
Four-person operation. $1.2M/month. 34% net margins.
I asked him why Germany specifically.
He said: "Everyone fights over the US glucosamine market. There are maybe 10 serious direct response brands running in Germany. I'm one of them. CPMs are $4-6 instead of $12-15. Same product. Same funnel structure. A fraction of the competition."
His total setup cost was $2,800. Translation, localized landing page, EU-compliant labeling, and a 3PL in Berlin.
He was profitable by week 2.
The part that blew my mind: he said his best-performing creative in Germany is a translated version of a US ad that flopped. Same hook, same structure — it did 0.9x ROAS in the US and 3.8x in Germany.
The ad wasn't bad. The market was just too saturated to hear it.
If your spouse, partner, or close friend speaks another language fluently — you're sitting on a geo-expansion cheat code that most ecom entrepreneurs would pay serious money for.
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tl;dr: the EU wants to force Google to make a real time feed of all searches done on Google, with bullshit privacy protections, available to any EU company or researcher who wants it.
Complying is evil. A future EU government should retroactively criminalize compliance.
Lukasz Olejnik@lukOlejnik
A European Commission proposal could create one of Europe’s largest privacy and national-security risks in decades. techletters.substack.com/p/the-european… Through DMA enforcement, it may compel Google to hand over sensitive search data about millions of Europeans to third parties, including entities that could be used as fronts by hostile actors. The privacy risk is serious. The national-security risk is real.
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@AdamThierer @EuroDale Almost feels like foreign intelligence funded the activists that are responsible for this regulation... Hmm
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truly one of the most amazing developments in trans-Atlantic tech policy over the past 20 years is the way that Europe set out to regulate US tech giants into the ground, but only made them more dominant as a result.
This Economist headline really says it.
James Pethokoukis ⏩️⤴️@JimPethokoukis
'Here is an uncomfortable truth for hand-wringing policymakers: Europe’s dependency on America is in no small part Europe’s own fault. Decades of over-regulating the old continent’s economy left businesses there unable to compete with American firms' economist.com/europe/2026/04…
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Over the past month, some of you reported Claude Code's quality had slipped. We investigated, and published a post-mortem on the three issues we found.
All are fixed in v2.1.116+ and we’ve reset usage limits for all subscribers.
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PK รีทวีตแล้ว
Now is truly the golden age to be a small team doing something insanely ambitious.
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interesting new pay structure for UGC has been hitting the market recently 👀
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$92k+/month ads start like this
not a product
not a pitch
just a casual moment
someone scrolling… reacting to comments
“people in the comments…”
and suddenly you’re curious
what are they seeing
what am i missing
that’s the hook
these ads don’t push
they pull you into a conversation
and AI makes it infinitely scalable
same scene
endless variations
different angles every time
i broke down how these “comment hook” ads are built
and how to run them at scale
rt + comment “comments” and i’ll send it
(follow for dm)
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The best B-roll is currently AI generated.
After $107M+ in managed Meta ad spend, I just broke down how we create it in house for our 7/8-fig clients.
And now, for the next 48 hours I'm giving away our SOPs:
- How to generate B-roll from NOTHING
- Change lighting on b-roll & create before and afters.
- Even change product, position, and location inside.
Want it? Like + Comment "B-roll" and I'll send it over.
(Must be following)
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@vyklicil @prestonjbyrne "if I" this is unrelated to 4chan, I don't like the UK or EU leadership but my point was that all the constitution talk is a bit hypocrisy when I have to be compliant with all the rules in US when operating from the EU
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We still haven’t been properly served in the USA; as far as we’re concerned Ofcom might as well have been sending hamster photos.
If Ofcom wants to come to our courts, waive immunity, and sue us as a plaintiff, we’ll talk about their fine.
Ofcom won’t, because it would lose.
Independent Reviewer@terrorwatchdog
OFCOM fines 4Chan (round 2): £20k fine in Oct 25, and now a new fine £520k for different breaches of Online Safety Act. Since Oct 25 fine unpaid, no need to guess that 4Chan will not pay new fine. Is this case now on the road to court-ordered "business disruption measures" (ss144-8)? Whatever your take on Online Safety Act (4Chan: sovereignty-busting overreach v OFCOM: you are UK-linked so play by UK rules), this is going to be an important test of OFCOM's resolve, and I suspect some political resolve if US Administration gets involved (as 4Chan will be hoping).
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@Outscaler Cool, which model for writing? Opus 4.7 fell of, I'm back to Sonnet 4.6 with Gemini reviewing it from time to time
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Automated SEO for Brandsearch with Hermes + Nano banana 2 + Openrouter
I have like 6 agents for this, for quality control, taking snapshots in the app for context + generating illustration with nano.
Quality is decent for now imo, 6.5+/10, better than VA
But the beauty of it, is how easy it is to later optimize the .md and agents to actually improve from my feedback
Articles that get traction = will be fined tuned by an human
I'm setting up the same concept for ads + landers now. Won't be fully automated but just to save 90% of time just setting shit up
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Your ads look like ads, and that’s killing your performance.
After $107M+ in managed Meta ad spend, we broke down the 5 creative formats we're using right now to scale our clients.
And now, for the next 48 hours I'm giving it away:
- Our full breakdown on each format and why it works
- The exact scripting structure we use for each one
- How each format maps to different awareness levels so you know when to use what
- Real examples from accounts we've scaled with these
Want it? Like + Comment "FORMATS" and I'll send it over.
(Must be following)
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@Boogiethxf @PhedEU Extensions that added another toolbar, they were popular from early 2000s to 2017 or so. Some changed the default search engine, this generated revenue because it was monetized with adwords? Not sure. Old article here @shailin_dhar/malicious-vs-legitimate-toolbar-extension-traffic-ddd6ee0750fc" target="_blank" rel="nofollow noopener">medium.com/@shailin_dhar/…
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If you want to listen a timeless banger, search for “Mizuiro no Ame” by Junko Yagami.
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"No one is getting in trouble for fake reviews bro..."
Publishing(.)com and its two principals will pay $1.5M to resolve an FTC case about fake reviews and fake earnings claims.
Publishing sold a self-publishing course and a coaching program.
If you sell info, read this.
1/
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Malta is not allowed to run a citizenship by investment program because Eurocrats in Brussels think it’s a “security risk.”
But they’re okay with Spain giving away hundreds of thousands of passports to illegal immigrants.
The entire EU project doesn’t make any sense. I predict freedom of mobility within member states will end soon.
BBC News (World)@BBCWorld
Spain approves plan to give around 500,000 undocumented migrants legal status bbc.in/4tGrlZi
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