lia 🪽

#HIGHLIGHT’s #YoonDoojoon And #KwakSunYoung Join “#BraveDetectives” As New MCs For Season 5 soompi.com/article/182387…

@chocmagma OMGGGGG Kak C baca manhwa gakkk 🤭🤭

CAN'T WAITTTTTTTT 😭🥹🥹🥹😭😭😭😭

Memory🎞️ #윤두준 #두준 #YOONDUJUN #하이라이트 #HIGHLIGHT #비스트 #BEAST

Wait what happened?? Someone pls fill me in!!!

💛: in malay, 두준쿠 (dujunku) means my dujun 💚💜: waaah 😯 💙: but, this is 두존쿠 (dujonku) 💚: well the pronunciation is similar 💙: thank you 😄 My dujun. so ku means my, right? 💙: (reads the comment) ah, you're a T 😆

Someone said the Dubai cookies that they’re making look like potatoes that were just dug straight out of the dirt HAHAHAHHAHAHAH Dujun was dying🤣

하이라이트 안늙는이유 두쫀쿠 먹자마자 스쿼트로 혈당관리함 ㅋㅋㅋㅋㅋㅋㅋㅋㅋㅋㅋㅋㅋㅋㅋㅋㅋㅋㅋㅋㅋㅋㅋㅋㅋㅋ

📷 웃어볼게요 ! 💙 ^ᴗ^ 📷 조금 짓궃은 미소도 ! 💙 > ᴗ < 아앙 웃는 거 지짜 세상에서 제일 예쁜 천사야 !!!! 🩵🩵

Artist-Led Survival in KPop: The Strategic Birth of Around Us and With Us Entertainment 1. Why HIGHLIGHT didn’t (and couldn’t) just stay under 🗳️ a. Contract reality ㅡ #BEAST’s group contract with 🗳️ ended in 2016 ㅡ While individual members could have renewed solo contracts, 🗳️ did not offer / finalize a full group continuation under the BEAST name ㅡThe BEAST trademark remained with Cube, which meant: • They could not use the name “BEAST” • They could not perform BEAST songs freely • The group identity itself was legally blocked b. Staying = losing control If they had stayed under 🗳️: ㅡ Group decisions would still be company-led ㅡ Music, scheduling, and branding would not be fully theirs ㅡ Any disagreement could again put the group’s future at risk ➡️ So staying wasn’t just emotional, it was structurally unsafe for a long-term group. 2. Why they created Around Us Entertainment Around Us Entertainment (2016) was not just a label, it was a survival strategy. a. Purpose of Around Us Around Us was created to: ㅡ Secure group continuity ㅡ Protect member equality ㅡ Regain creative and decision-making power ㅡ Rebuild legally under a new name → #HIGHLIGHT b. Why form a company instead of joining another agency? If they joined another existing company: ㅡ They would still be “artists under management” ㅡ Ownership of branding, scheduling, and IP would still belong to the agency By founding Around Us: ㅡ They became the core stakeholders ㅡ The company existed because of them, not the other way around ㅡ Decisions were made with the group’s longevity in mind, not short-term profit ➡️ Around Us = artist-first structure, something very rare in Kpop at the time. 3. Why the name “HIGHLIGHT” mattered legally Since 🗳️ owned “BEAST”: ㅡ The members chose a completely new name ㅡ “HIGHLIGHT” was: • Newly trademarked • Fully owned and controlled by their new company • Symbolic of moving forward without erasing the past This allowed them to: ㅡ Release music immediately ㅡ Perform as a group without legal disputes ㅡ Eventually reclaim rights to past songs later on 4. Why With Us Entertainment was created a. Around Us came first ㅡ Around Us was created specifically for HIGHLIGHT ㅡ It was initially lean and focused only on: •Group activities •Music production •Core management b. Growth created new needs As time passed: ㅡ Members began expanding into: •Musicals •Acting •Variety •Solo albums ㅡ The company needed: •Separate management systems •Broader talent handling •Structural scalability c. Enter: With Us Entertainment With Us Entertainment was formed as: •A subsidiary / affiliated label under Around Us ㅡ Designed to: •Manage broader activities •Handle additional artists or actors •Allow Around Us to stay focused on HIGHLIGHT’s core identity ➡️ Think of it like: •Around Us = the home •With Us = an extension of the home 5. Could With Us exist without Around Us? Practically? No. Here’s why: 1.No founding purpose •With Us was created to support an already-existing structure •Without Around Us, there’s nothing to branch from 2.No financial or legal base •Around Us provided: •Capital •Brand credibility •Industry trust •With Us depended on that foundation 3.No reason for its specific timing •With Us wasn’t a random startup •It appeared because Around Us had stabilized and grown The With Us Entertainment we know today: •Structure •Role •Timing •Purpose would not exist without HIGHLIGHT founding Around Us first. Here are the artists currently under With Us Entertainment: Groups •The Wind — 7-member boy group that debuted under With Us Entertainment in 2023. Solo & Established Artists •Park Chorong (Apink) •Yoon Bomi (Apink) •Kim Namjoo (Apink) •Oh Hayoung (Apink) •Wheein (MAMAMOO) •Hui (PENTAGON)

아 ㅠ 애기듀 진짜 순둥이야 ㅠ ㅜㅜㅜㅜㅜ !!!!!

🥹😭😭😭😭😭😭😭😭😭😭😭😭

이 폴라 두주니 손하트 넘 깜찍이야 >.< 🫰🏻🫰🏻

#DK said that #BEAST used to take care of them when their promotions overlapped🥺 And Dujun is feeling proud coz #SEVENTEEN is getting a lot of recognition worldwide😭 HELLOOO? TWO WORLDS COLLIDED 💫 #윤두준 #두준 #도겸

와 진짜 또 숨멎했네😳🥹💙

Which idol is known for being a good live singer? tinyurl.com/5n7ahffc

눈이 초롱초롱 반짝거려서 세상을 다 주고 싶음 너 진짜 예쁘게 잘생겼다...

MY LIGHTs showing off their singing skills in front of the song owners😌👏🏻 #HIGHLIGHT

“Everyone has had a crush on this man at some point in their lives” yes and I still do

during KL part, dujun said kita ni smgt+hyper gila😂 so he‘s hvg so much fun & think his condition was the best among all tours he'd done so far. isnt that the best compliment?? sbb tu kot he cn deliver the rap better. mcm yoseop bila mood dia tgh ok gila, his singing pn insanee

260103 시그 팬사인회 날티美...🫠💙 #윤두준 #두준 #YOONDUJUN #하이라이트 #HIGHLIGHT #비스트 #BEAST