Val Kroll (she/her)

Tickets are available for MeasureCamp Chicago 2025! Join us in September! chicago.measurecamp.org #chicagotechconference #analytics #digitalanalytics #dataanalytics #tech #AI #data

Ever think about how your piles of dashboards are as useful as a screen door on a submarine? Or how there's never any time for real analysis work amongst all the data requests? 📉🔊whomp, whomp, whomp. yeah, you might need an analytics reset. Read this before it’s too late.

As a former market researcher turned digital analyst turned CRO, I think the ladder of evidence is probably my fav part of "Analytics The Right Way" co-authored by @tgwilson! Such a great way to get biz partners to think about uncertainty, risk and all types of evidence! 🪜📊

Oooooh, a book launch at Target?! YES MA’AM! ‘Analytics The Right Way’ is here! Charts, graphs, and so much insight-y goodness I could squeal! I’ll take 5 copies. One for the car, one for the bathroom. *giggles* Get yours at Target, folks! 📊❤️🎯

facts & feelings co-founder, @tgwilson co-authored a new book, Analytics The Right Way! He hopped on the mic with his co-hosts of the @AnalyticsHour to talk about the inspiration for the book as well as what he hopes readers will get out of it! youtube.com/shorts/6KhudX_…

beyond excited for this!

Annual plannin’ feels like panning fer gold in a dry creek—long, tedious, and mighty frustratin’. But if ya sift through the muck, there’s gold in there: goals, metrics, and maybe a bit o’ sanity. Read this post and you'll see, or my name ain't Gus Chiggins!

We all know the start to the new year can be a little slow, so book some time with @tgwilson and I, grab your fav beverage and let’s chat about tackling your 2025 plans! Book here: calendar.app.google/43iSSoMT6EJ1z1…

📅 2025 is just around the corner. It's an excellent time to for collaborative reflection and we’d love to be your sounding board! If you’d like to make yourself a cup of cocoa, get cozy in front of a Zoom window, and have a no-obligation chat, book here! bit.ly/3VEpl5n

Hey folks, Bennett Brauer here. Boy, am I "grateful" that it's annual planning season again! Can't wait for meetings where we "strategize our vision" & "drown in spreadsheets" only to have it ripped to pieces during the "streamlining phase." 🦃📊 #Thankful linkedin.com/posts/valeriek…

@mattywish in my mind, that's what twitter is for 😁

@valkroll meme queen

OMG, you guys! If you’re tired of boring reports, you have to check out the hottest new trend, data storytelling.📊📚It has everything: slides, narrative arcs, spicy visuals, and that thing where everyone suddenly gets it and you feel like Beyoncé.🎤Let's start serving insights!

learn more in this post about how to turn annual planning from an eye roll activity to something that truly energizes your team!

are you currently going through the motions of annual planning? why not take back control of what could be a meaningful annual planning exercise.

as an industry, let's try harder to stay clear of "shrugsights" 🤷‍♀️💡(new term coined by @tgwilson)

biggest analytics pain survey results!

This isn't the Jack White quote that @davd_mcbride uses in our latest article on The Focus, but it's nearly as important.

(Say No 1 of 10) Day 5 is here! The last and final day of @samdecker Social Takeover week. We bet you knew deep down inside that you weren’t going to get through this whole week without us addressing Sam’s thoughts on a “Hypothesis Mindset” to Achieve Performance:

(Momentum 1 of 10) Today marks Day 4 of @samdecker takeover week! Earlier this week we covered how to set goals and focus on problems to mobilize your teams, and today we’re going to talk about how to carry that momentum:

(Problems 1 of 9) It’s Day 3 of @samdecker Social Takeover week! Today we’re diving into problems with not one, but two excerpts from Sam’s High Speed Leadership piece on What’s Your (Biggest) Problem: