SA Spurs execs are unhappy Knicks fans took over their building. 2 reasons it happened: 1) Spurs got bad advice from their aggregator partner, Eventellect, & priced unsold tickets too high. Eventellect has been listing tickets they got from Spurs at less than the team. #Spurs

2) Knicks fans were willing to pay those higher prices. #nbafinals

Eventellect profited from seats they got from Spurs to sell while the Spurs wind up donating many of their unsold tickets to charity (a nice gesture).

Teams working with aggregators (Eventellect, Prolific 1, Victory Live, etc) should recognize that advice can be flawed on pricing from "experts" who use data without knowing the local market & history of ticket sales there. Spurs got burned trusting their partner on NBA Finals.

@therealticket_ What do you mean unsold tickets? It's the NBA Finals

@therealticket_ Did they not sell out? How is that possible?