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ClickPop

@ClickPop23

Sumali Şubat 2023
168 Sinusundan23 Mga Tagasunod
ClickPop
ClickPop@ClickPop23·
Ever thought “How our brand sounds doesn’t match what we’re like”, or “We sound the same as our competitors”? If so, give this podcast episode a listen: open.spotify.com/episode/40b2cL… In it, I catch up with brand voice strategist; Bethany Joy, who shares how businesses can uncover their authentic brand voice and embed it throughout their organisation.
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ClickPop
ClickPop@ClickPop23·
Download my notes from my interview about local search optimisation with #SEO legend Gerry White here: clickpop.co.uk/marketing-free… There are fifteen things I noted down about #localSEO, including ten tips for things to try which can help improve your local search rankings.
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ClickPop
ClickPop@ClickPop23·
If you don't have landing pages for each location you want to rank on Google for local search, you're gonna have a bad time. Catch the full episode of my chat with @dergal here: clickpop.co.uk/marketing-free…
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ClickPop
ClickPop@ClickPop23·
@JoeAtClaricast A sincere and heartfelt thanks for all your work on this Joe, really pleased with the end result
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Joe @ Claricast
Joe @ Claricast@JoeAtClaricast·
If you're a #marketer on the lookout for a new #podcast - you've found it. We've been supporting David Richter with the launch of Marketing Freed, and episode one is out today 🥳 Check it out here - clickpop.co.uk/marketing-free… 📣 #marketing #marketingpodcast #marketingstrategy
ClickPop@ClickPop23

Launched a #MarketingPodcast on my extra day this year! First episode features SEO wizard @dergal from @LocalMirador, shedding light on processes for gaining more GBP reviews. Real insights, no fluff. Tune in: clickpop.co.uk/marketing-free… #SEOInsights #localseo

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Darren Shaw
Darren Shaw@DarrenShaw_·
What?! 65% of people prefer the search results from ChatGPT over Google's search results? This study is blowing my mind. To test whether people prefer website recommendations from Google or ChatGPT, @ClickPop23 created a tool where users could simultaneously search Google and ChatGPT, and then display the two sets of website recommendations in separate, randomized sets; A or B. The user could then vote for which set of websites better matched their search. Think of it like the Pepsi Challenge but between Google and ChatGPT. The test ran from 29 May 2023 to 19 July 2023. In total, 1,674 searches were carried out, with 726 votes being placed. I mean, my spidey senses are tingling. 🔸 Who were the testers? 🔸 What were the searches? 🔸 What about searches with local intent? What are your thoughts?
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dave trott
dave trott@davetrott·
From Eaon Pritchard’s new book: it took the strategic brains of one of the world’s biggest agencies to work this out
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