AuthenticBrandPeople

Congratulations @Heineken_IE on your #AIMA19 award for New Product Launch for Appleman's Cider. It's been a wonderful product to work on and we look forward to all that is to come. #thejoyinstrategy #cider #MarketingStrategy

LISTEN BACK: Our Strategy Director Mark Byrne discussed what workplace culture is and how to change it on the @TheBusinessRTE last weekend. rte.ie/radio/radiopla…

Learn to use design thinking to bring and foster a culture of innovation in your organisation with our NEW workshop on 8th May led by Richard O'Donnell of @MCCPStrategy mii.ie/events/EventDe…

"There are 3 components to culture: leadership, strategy, & processes" Mark Byrne of @MCCPStrategy speaking about culture to Richard Curran @TheBusinessRTE on @RTERadio1 now

"Culture cannot be imposed. Culture is opt in" @MCCPStrategy's Mark Byrne speaking about the new Irish Banking Culture Board on @TheBusinessRTE this morning

Listen out to @RTERadio1 tomorrow morning from 10am when Mark Byrne, Strategy Director at MCCP will be talking to Richard Curran on RTE’s The Business about culture transformation in organisations.

JYSK is the new kid on the block in Irish retail. Jenny Johnston of JYSK Ireland will explain why the brand chose to expand to Ireland and how they will disrupt the market at our next Marketing Breakfast with @MCCPStrategy mii.ie/events/EventDe…

Enjoying the views and great food at lunch in @DMXDublin in the @AVIVAStadium #DMXDublin

Strategy summarised in one slide. #DMXDublin @Heineken_IE @MCCPStrategy

“Like a leopardess, Strategy must be fast, adaptive and kill in multiple terrains.” -Kay McCarthy, Founder of @MCCPStrategy #DMXDublin

Fascinating case study on Orchard Thieves from kay @MCCPStrategy and Julie Wells in @Heineken #DMXDublin Whistlestop tour through the strategic positioning. @IAPI_Updates @IrishMarketers

It's a packed room in the President's Suite - red stream - for Kay McCarthy @MCCPStrategy and Julie Wells @Heineken_IE #DMXDublin

Kicking off with Kay and Julie Wells, Head of Cider, in @Heineken_IE #DMXDublin

We're now splitting into our 5 content streams, follow the colours! Fiona Spooner @FT , Kay McCarthy @MCCPStrategy & Julie Wells @Heineken_IE , Helen King @Bordbia , Aidan Kenny @Google and Robert Flavin & Eoghan Phelan @Visualise_IE #DMXDublin

Les Binet - ‘Brand building the key to long term growth’ #DMXDublin

Great start to the morning @DMXDublin - can’t beat s bacon sandwich on a freezing morning #Marketing

Crisp finger innovation, FIntech reality check, TikTok trouble and more. 5 Of The Week is here. mailchi.mp/mccp.ie/crisp-…

Nike woes, esports interview, hurling innovation and more. 5 Of The Week is here. mailchi.mp/mccp.ie/nike-w…

Sonic branding, Lego movie madness, retro websites and more. 5 Of The Week is here. mailchi.mp/mccp.ie/sonic-…

It's a wrap! Thank you to our partners @MCCPStrategy and @CEVMansionHouse and to Conor O'Donovan of @Entirl for sharing great insights on preparing for Brexit #miimb