DMX Dublin

Have you got your ticket for #DMXDublin yet? Join us on Thursday 24th March for the online event, one stage, one day. Book here: mii.force.com/s/community-ev…?

@PMLGroup @Geofflyons @DMXDublin That guy knows a thing or two about brands. 🙌 Great start to #dmxdublin

Another successful #DMXDublin draws to a close. A thought provoking and inspiring series of discussions! Thank you again to our world-class speakers, our facilitators, our event partners, and everyone else who made #DMXDublin 2022 possible. See you next year!

Our second keynote speaker, @DavidAaker from @BerkeleyHaas joins us now to discuss "Branding going forward - Three Must Dos: Three Forces Affecting Future Brand Building. #DMXDublin

"Music is such an important part of our plans, and it's such a big thing for teens...we're looking forward to engaging with this audience in this area more this year" - insights from Aisling Wilde of @cocacolaie at #DMXDublin

Our final panel of the day is entitled "The Power of Gen Z" and facilitated by @emmawilliamser of @edelmanireland. Emma is joined by Aisling Wilde of @cocacolaie, Dara Brady of @Ryanair and @ronanoconnell14 of @_cairde #DMXDublin

Our last panel of the day is chaired by @emmawilliamser from @EdelmanIreland, with Aisling Wilde, @cocacolaie; @DaraBrady81, @Ryanair; Ronan O’Connell, @_Cairde to discuss Edelman’s global Gen Z research & provide insights on how to connect with this powerful audience. #DMXDublin

On the panel discussing building brand experiences in e-commerce, @shaneoleary1 is joined by Gemma Spence, @VMLYRCommerce; @LisaTully of @LifestyleSports & @CathalDV of @TescoIrl to discuss one of 2022’s largest trends: the rise of retail media & third-party e-commerce #DMXDublin

This is really interesting from @KNelsonField. Creative execution performs in line with overall platform attention. So putting great creative onto a platform with poor attention still won't have a strong impact. #DMXDublin

Great to see our CEO Geoff Lyons introduce #DMXDublin 2022. Ireland's Largest Marketing Event. >> Build and Shape Brands for Today’s World. Excited to get a deep dive into how we shape brands for the world we live in. How the rules of brand building have changed.

On the measurement and effectiveness panel, @pauldervan is joined by @ciara_durkan of @RedCResearch; @tomroach of @Jellyfishglobal; and @MrBrianSheehan of @MediahuisIRL, as they explore the practical ways to build effectiveness into marketing planning. #DMXDublin

Professor @KNelsonField kicks off #DMXDublin 2022 with our first keynote speech. On the topic of attention measurement, Prof. @KNelsonField says platforms/formats display different amounts of switching, which means they all deliver different amounts of attention to advertising.

#DMXDublin 2022 is underway! @KNelsonField and @DavidAaker are keynote speakers at this year’s conference. We are excited to see what our speakers have to say on attention measurement game plans and on branding going forward. #DMXDublin

Here is today's agenda! Make sure to tune in for the exciting panels and our fantastic keynote speakers. #DMXDublin

Join us tomorrow for #DMXDublin 2022 Check out our fantastic lineup here: dmxdublin.com Book your tickets here: mii.force.com/s/community-ev…

Dara Brady will be joining the "The Power of Gen Z" panel at #DMXDublin 2022! BOOK YOUR TICKET HERE: mii.force.com/s/community-ev… Special thanks to our media partners @MediahuisIRL

Aisling Wilde will be joining the "The Power of Gen Z" panel at #DMXDublin 2022! BOOK YOUR TICKET HERE: mii.force.com/s/community-ev… Special thanks to our media partners @MediahuisIRL

DMX Dulin 2022 is tomorrow! Last chance t obook your ticket here: dmxdublin.com #DMXDublin

Ronan O'Connell will be joining the "The Power of Gen Z" panel at #DMXDublin 2022! BOOK YOUR TICKET HERE: mii.force.com/s/community-ev… Special thanks to our media partners @MediahuisIRL

Just one day left to get your ticket for #DMXDublin 2022 Check out our fantastic lineup/ Book your tickets here: mii.force.com/s/community-ev…

Brian Sheehan will be joining the "Measurement and Effectiveness" panel at #DMXDublin 2022! BOOK YOUR TICKET HERE: mii.force.com/s/community-ev… Special thanks to our media partners @MediahuisIRL