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Block Six Analytics

@Block6Analytics

BLOCK SIX ANALYTICS HAS BEEN ACQUIRED BY EXCEL SPORTS MANAGEMENT.

Chicago شامل ہوئے Ocak 2010
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JohnWallStreet
JohnWallStreet@HowieLongShort·
Amazon’s Black Friday football coverage integrated its ecommerce platform (and several advertisers’ direct websites) into the stream. @adamrgrossman explains how interactive ads will spur billions of dollars in incremental revenue growth for broadcasters blog.johnwallstreet.com/p/interactive-…
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JohnWallStreet
JohnWallStreet@HowieLongShort·
The global carbon markets have not been working effectively—if at all. That has created an opportunity for sports organizations who have embarked on large-scale green initiatives to incrementally grow partnership revenues. The latest ROR x JWS column. blog.johnwallstreet.com/p/need-for-car…
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JohnWallStreet
JohnWallStreet@HowieLongShort·
Morgan Stanley estimates 7% of the U.S. pop. will be taking pharmaceuticals to combat weight loss within a decade. That presents a strategic challenge for a sports industry that views participation as a growth engine. @adamrgrossman explains in JWSxRoR blog.johnwallstreet.com/p/the-sports-i…
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JohnWallStreet
JohnWallStreet@HowieLongShort·
It is challenging to make a direct business case for YouTube paying $2b/yr for NFL Sunday Ticket. However, it is suspected that the Google subsidiary may be using the NFL package to anchor the sports content discovery platform it is building. JWS x RoR blog.johnwallstreet.com/p/youtubes-nfl…
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JohnWallStreet
JohnWallStreet@HowieLongShort·
Private credit, which is experiencing a 'golden moment', is expected to find a place in sports as club owners increasingly look to leverage real estate to keep franchise valuations rising. @adamrgrossman explains in the latest JohnWallStreet x RoR column blog.johnwallstreet.com/p/private-cred…
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JohnWallStreet
JohnWallStreet@HowieLongShort·
.@MLB will stream a game tonight in a new virtual ballpark. The goal is “to make the broadcast a lean forward experience where [the fan is] engaged with content as opposed to leaning back looking at something else to do at the same time.” - @kennygersh blog.johnwallstreet.com/p/mlb-virtual-…
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JohnWallStreet
JohnWallStreet@HowieLongShort·
Thought provoking column from @adamrgrossman this morning. Hypersonic air travel is coming. Its emergence has the potential to drastically alter the physical landscape of –and money behind– professional sports. blog.johnwallstreet.com/p/hypersonic-a…
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JohnWallStreet
JohnWallStreet@HowieLongShort·
Forget the Mint Julep, the @GreyGoose Honey Deuce is the best cocktail in sports. It will bring in ~$9 million of revenue at this year's @usopen. Rights owners should be thinking more creatively about partnerships given the potential upside. blog.johnwallstreet.com/p/u-s-open-s-g…
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JohnWallStreet
JohnWallStreet@HowieLongShort·
Sports properties are facing an increasingly competitive environment for advertising, marketing, and partnership $. Rights owners would be wise to take note of how the SWAC leveraged its own UVP to secure and increase @PepsiCo's spend with the brand. mailchi.mp/johnwallstreet…
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JohnWallStreet
JohnWallStreet@HowieLongShort·
The @mubadalacitidc has taken meaningful steps to address gender inequity. This weekend’s tournament is the only event to include 500-level men’s & women’s professional tennis. If successful, it could spawn more combined events in and out of the sport. mailchi.mp/johnwallstreet…
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JohnWallStreet
JohnWallStreet@HowieLongShort·
Shorter is better. That has become the dominant narrative relating to sports content, and specifically how young fans prefer to consume media. But a trio of recent developments seemingly cast doubt on the premise. The latest from @adamrgrossman mailchi.mp/johnwallstreet…
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JohnWallStreet
JohnWallStreet@HowieLongShort·
The NYT's decision to disband its sports desk is indicative of a broader change occurring within the industry. There is an increasingly clear bifurcation between media outlets providing analysis and those offering straight news or event coverage. mailchi.mp/johnwallstreet…
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JohnWallStreet
JohnWallStreet@HowieLongShort·
The rule changes have almost certainly been a tailwind. But @MLB has made substantial investments in tech designed to improve the fan experience in recent years. Those solutions have put the league in a position to capitalize on the renewed excitement mailchi.mp/johnwallstreet…
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Joe Pompliano@JoePompliano

MLB says yesterday was the league’s most well-attended Saturday in 8 years. The average crowd size was 37,995, and eight games had crowds of 40,000+. Baseball is in a great spot right now. The games are quicker, with more hits, runs, and stolen bases — and fans are loving it.

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JohnWallStreet
JohnWallStreet@HowieLongShort·
New rules playing a part. But as @adamrgrossman explains in JohnWallStreet this coming Friday, MLB clubs invested in tech in recent years that is enabling them to capitalize. Sign up for the free newsletter below. johnwallstreet.com/subscribe
Joe Pompliano@JoePompliano

MLB says yesterday was the league’s most well-attended Saturday in 8 years. The average crowd size was 37,995, and eight games had crowds of 40,000+. Baseball is in a great spot right now. The games are quicker, with more hits, runs, and stolen bases — and fans are loving it.

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