DoYouConvert

The room buzzed with captivated individuals—from seasoned sales and marketing professionals to promising new talent, everyone was excited for this year's @Do_You_Convert Summit. Read a recap of the event here: homes-for-hope.org/2025-do-you-co… #DoYouConvert #HomesforHOPE

Is it surprising to you that the number of unique users coming to home builder websites YTD in 2025 compared to YTD 2024 is UP 3%? It would surprise most builders. (data from Home Builder Data)

The great team at @1000wattagency shared a recording of my talk at their event in April so I now get to share some clips with all of you too ✌️ First up - stop asking others to lie to you. Now.

Stop telling everyone around you that you’re using AI if you want maximum impact ✌🏻 Episode 344 out today 🎙️

It's almost here! Tomorrow, we have a webinar with Beth Russell and Jen Barkan with @Do_You_Convert to talk about how to make your processes better. And the answer isn't throwing more money at them. Sign up today! ow.ly/mmLS50Sqpy1 #NewHomeSales #NewHomeMarketing

Episode 343 just released for your holiday drive-time pleasure #marketproofmarketing

On July 10, join Beth Russell and Jen Barkan of @Do_You_Convert in a webinar about how to solve problems with processes without throwing more money at them. Sign up today! ow.ly/sBZH50Sqolb #NewHomeSales #NewHomeMarketing

The appointment-to-sale metric is the MOST important metric in sales & marketing for #homebuilders from what I've observed from 20+ years in the industry. These are the three core reasons why your ratio might not be where it should be. Most orgs overly focus on only one.

TLDW: Don't eat rocks, put glue on your pizza, or believe the line that "paid search is dead" thanks to AI ✌️

Leads are not the problem… or the solution doyouconvert.com/blog/your-lead…

MPM Live - A Realtor Partnership Blueprint twitter.com/i/broadcasts/1…

Oh wow 😮 builderonline.com/building/pulte…

Listing Showcase from Zillow is a bigger deal than the Apple Vision Pro 🚨 I'm not a Zillow shill, and I'm not an AR hater. It's just the facts as I see them. The average consumer will be drawn in by the ability to understand the context of each room and image to one another. Almost none of the tech here is new, yet it has been bundled in a "new" way for the masses as they research and shop for a new home.

Celebrate National OSC Day Live twitter.com/i/broadcasts/1…

Our industry used to have a problem with awful included feature lists that highlighted luxury features like doorbells and mailboxes among 500 other items on the checklist 🙄 Now, it seems builder websites have gone 𝐬𝐨 𝐟𝐚𝐫 𝐢𝐧 𝐭𝐡𝐞 𝐨𝐩𝐩𝐨𝐬𝐢𝐭𝐞 𝐝𝐢𝐫𝐞𝐜𝐭𝐢𝐨𝐧 that I haven't found a single one that proudly details the new home warranty when viewing a quick move-in home page 😱 (does yours? tell me please!)

Do you know what is working, and what's not? 🎯 Are you sure? A big reason why best practices from other industries are hard to apply to ours is the lag effect home builders experience. New Pod: doyouconvert.com/blog/ep-308-th…

Final prep for my talk on A.I. this Tuesday is complete. It’s going to be 🔥 #DYCSummit

#DYCSummit begins Tuesday! A sold out crowd of nearly 400 gathering in Dallas. #BTS

Looking for a great list of resources for new home sales and marketing? Heidi Schroeder shares her list of favorites. ecs.page.link/38DNq #NewHomeSales #NewHomeMarketing #HomeConstruction @jeffshore @Do_You_Convert @BombBomb @denimmarketing @KimberlyDMackey

I just wasn’t prepared for this on my last builder strategy call. #Maythe4bewithyou