Everyone's talking about AI replacing engineers.But there's a bigger disruption nobody's paying attention to: AI is coming for marketers and salespeople next.

Think about it: what does a head of growth actually do? Find customers. Figure out messaging. Reach them at the right time. Convert them.Every single step of that can now be automated by AI.

Here's the problem with current AI sales tools though: They just blast thousands of emails to cold inboxes. Volume ≠ results.People are trained to ignore it. Worse because it's destroying brand reputation.

What if instead of spraying and praying, AI could actually listen? Monitor real conversations on LinkedIn, X, and Reddit. Detect real buyer intent. Reach people at the exact moment they need your solution.That's "scaling authenticity", and it's the future of go-to-market.

One founder figured this out after 15 years as head of growth at startups across biotech, fintech, and SaaS. @hudsonliao's solution? Automate himself. He literally turned his own job into an AI product and got into @ycombinator with it.

The result: 160+ paying customers in 3 months. Two-person team. PLG motion. 30-day money-back guarantee because they actually believe in delivering real results. No free trial, because paid users give you the feedback that actually matters.

His advice to founders?"If you want to build, build. There's no faster way to learn. You'll overthink it. What you think is perfect is probably not. Get it out there and get real feedback."

We sat down with @hudsonliao (Hudson Liao), CEO & Co-Founder of @thehogai, on the latest episode of Colors of Web3 and Entrepreneurship.We talked growth, AI agents, YC, and the future of go-to-market. youtube.com/watch?v=Y6E7Bv…