P.J. Harvey's "This Is Love ❤️" music video was directed by the renowned Sophie Muller (known for works like Sade's "No Ordinary Love," No Doubt's "Don’t Speak," and Shakespears Sister's "Stay"). The singer appears in a white outfit that is part of a white-to-black dress designed by Todd Lynn, inspired by Elvis Presley's iconic white jumpsuit, created by Gene Doucette for his Las Vegas shows. The guitar riff of the song is seen as a tribute to The Stooges' "No Fun."
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