Better Booch
1.4K posts

Better Booch
@BetterBooch
A lifelong love, #betterbooch 🌿 organic, vegan, non-alcoholic 🌿
Los Angeles, CA انضم Aralık 2011
372 يتبع964 المتابعون

@kylenabecker Hard to tell if this is real or satire, and same for these comments…*laughs nervously*
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@AmandaMGoetz You’re a queen and a real one for this. We are such fans.
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Thinking a lot about the fact that 5 years ago I lost all my money during my divorce, raised 3 kids through a global pandemic, started and sold a company and am just now starting to feel emotionally stable and grounded.
We've got it all wrong.
Success doesn't lead to happiness.
Happiness is when you stop searching for external signals of love and validation and protect your peace and stability.
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@EyeforRetail_ How much do we think the commercial cost? $30 mil? Sooo 1/3 of topline revenue? That’s wild
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I'm told Poppi's retail sales across all channels for 2023 was $116.3M, including grocery, convenience and mass market.
This is retail sales, so you can assume Poppi's revenue was around half that once you take into account retail margin, distributors and brokers etc.
Even if you add some more for independent channel, DTC and Canada, it's likely to be considerably under $100M in revenue for 2023.
300 employees at Poppi listed on LinkedIn would not come cheap.
People close to Olipop say their revenue was around $200M in 2023. So these two brands are at a different scale altogether.
Was the Superbowl commercial part of a hail Mary of recent marketing efforts by the Poppi brand in an attempt to keep up with Olipop?

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Better Booch أُعيد تغريده


Better Booch أُعيد تغريده

Enjoy a celebratory night with live DJ sets from KCHUNG, hosted bars from @YolaMezcal and @BetterBooch, and an exclusive first look at the new exhibitions.
Memberships start at $30. Find the best level for you and join now with the link below: moca.org/support/member…
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Better Booch أُعيد تغريده

Wow! Thank you @BusinessInsider for recognizing @BetterBooch as the #18 fastest growing DTC brand!! Link below.


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@Nicole__Bennett Hi Nicole, you’re right, our bad! We are updating all our QR codes currently and should have them finished by early next week.
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@BetterBooch You include delivery box insert that says, “Every part of this package is recyclable. Scan QR code on reverse for instructions and more!” When I did that, there’s no clear next step to find recycling info and none to be found navigating your page. Where’s this info?

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