Eric Joyce

I’m completely amazed and blown away by receiving an EMMY Award 🏆 from @NATASMichigan for our work on a promotional video. Congratulations to @IamJerryA and Kameron Donald on their win as well. Big thanks to the work and support of @UMichiganAI and @UMSEAS.

Come join our growing Paid Media team at Michigan Creative! You'll have the chance to work with schools, colleges, units, and initiatives from all facets of @UMich. 📃 Apply at myumi.ch/AZAbA #NowHiring #HigherEdMkting #PPC #PaidMedia #PaidSearch #PaidSocial

"The Perfect Ad Checklist" from @social_savannah during the @motionapp_ 2024 Creative Strategy Summit. #DigitalAdvertising #digitalmarketingtips

Here at #MXB2024, @marctothec is speaking truth about the plight of the millennial. 🙄 Spoiler: we’re not the labels ascribed to us.

Be sure to also check out our session "We’ve Tested So You Don’t Have To: What We’ve Learned from a Year of Testing" co-presented with Rob Van Auken at 3:15 p.m. in the Vandenberg Room (2nd floor). We hope to see you there!

Thank you to all of the University of Michigan communicators and marketers attending #MXB2024 today. ⬇ Check out our poster from the poster session below for a look at top-performing digital advertising creative from advertisers across campus in the last year.

Prime seating confirmed. ✅ #MXB2024

It’s a great day for #MxB2024! Excited to collaborate and share with our #communications and #marketing colleagues across @umich. @RobVanAuken

Join me on @LinkedIn as I share insights into our @UMich "Go Blue Guarantee" campaign during a special webinar titled "Engaging Parents on LinkedIn: Strategies for Education Marketers." ⏰ 1 p.m. ET today 🗓️ RSVP: lnkd.in/dmwSfJhZ #HigherEdMarketing #DigitalAdvertising

Did you hear that collective sigh of relief from all #DigitalMarketing pros? #ThirdPartyCookies 🍪@Google privacysandbox.com/intl/en_us/new…

We've asked a lot of campus advertisers to really up our game in the short-form, vertical video format. @YouTube/@GoogleAds just released a new guide to short-form video that everyone should check out. ⤵️ services.google.com/fh/files/misc/… #DigitalMarketing #HigherEd #Advertising

Undergraduate certificates and graduate certificates are the place to be according to a @Google and @Ipsos report. The term “Short Course” has increased in search volume by 19% this year. Great opportunity for @UMichOnline MOOCs. #AMAHigherEd

The student decision cycle is shortening. 👀 #AMAHigherEd

Great keynote session from @BStulberg at #AMAHigherEd this morning. Learning about Rugged Flexibility by diversifying my identity house and evaluating (and naming) my core values. #GoBlue

I've heard it from @marctothec before, but I never get tired of the paradigm shift of "our identity shapes who we are, and who we are shapes how we see the world." #AMAHigherEd #GoBlue

The @umich crew is cheering for @marctothec from the back at #AMAHigherEd.

Does your CRM recruitment campaign send messages to parents? 🤔 #AMAHigherEd

Gosh. Look at YouTube on the right. Get me some YouTube Shorts please! #AMAHigherEd

These data connections are, indeed, the “holy grail.” We’ll get there @UMich. #AMAHigherEd

It’s like my brain on (2) slides. #AMAHigherEd

Alright, yes. I’m here for this! 👏 #AMAHigherEd