
Joe Ling
3.8K posts

Joe Ling
@Joe_Ling
Creative director @ Koto.




Where music comes alive. Together with @deezer, we developed a refreshed brand identity that embraces music as the beating heart of life and reflects Deezer’s bold, fresh, and quirky personality. Coinciding with the launch of an enhanced mobile app and web experience, this rebrand empowers millions of Deezer users to discover, explore, and connect with their favourite artists and songs. Read more → koto.studio/work/deezer/

Presented by Brandpad: how to create successful brand guidelines, with Koto London, Barkas and SDG → t-bi.link/thefinishingli…


Say goodbye to bad DIY. To garden shame. To bodging the job. @Airtasker helps you get it done properly by connecting you to a crew of people with the skills you need. Powered by a community that can do it all, they needed a bold and confident identity that could flex too. Guided by the brand idea ‘Let’s do this!‘, we worked together to create a brand that’s full of can-do energy. Full case study live on our site now.

Replay is a genome writing company defining the future of gene therapy. As authors of DNA, their work is more akin to art than science. We created a new brand to reflect the high-level of creativity required to work towards their mission. From a new strategy to an ever-regenerating logo, puzzle-inspired illustrations and an immersive web experience, the result is a textured brand that retains a sense of clinical authority. A big thanks to the Replay team, and a shout out to Uli Knörzer for the incredible portrait illustrations. Read the full case study on our website now.

Fanta’s latest redesign and unified global brand identity pours on the juicy playfulness and is anything but bland. More on The Dieline! thedieline.com/blog/2023/4/4/…?

Koto let Boxy’s name do the talking with a fitting new look for the French automated supermarket → t-bi.link/boxy

New Work: Brand Identity and implementation for Tybourne. An independent property practice, delivering a variety of schemes, from student housing right through to a luxury home that has been recognised as 1 of the world's top 100 homes. #brand #property #luxury #brandidentity

NYC Literary Action Coalition was formed through PEN America’s network of 30+ literary organizations to facilitate larger discussions, events, and to connect resources. Order designed a new identity as part of our Change Order initiative. Full case study: order.design/project/nyc-li…






