UnderConsideration

Today on Brand New (Linked): Saucy by KFC, opens in Orlando, FL, this week, with a focus on chicken tenders with 11 dipping sauces to choose from. Like McDonald’s CosMc’s, Saucy will also feature eclectic drinks to cater to the drink-loving young crowd underconsideration.com/brandnew/archi…

Today on Brand New (Noted): New Logo and Identity for @SanDisk by ELA Advertising and In-house underconsideration.com/brandnew/archi…

Today on Brand New (Reviewed): New Logo and Identity for Théâtre Sénart by Graphéine underconsideration.com/brandnew/archi…

Today on Brand New (Linked): Paris, France-based loooop redraws 44 popular logos using only a single line. Kind of entertaining to see the number of times a line needs to intersect itself to recreate the more complex logos like Starbucks or KFC. underconsideration.com/brandnew/archi…

Today on Brand New (Noted): New Identity for @orangetheory by @_DesignStudio_ underconsideration.com/brandnew/archi…

Today on Brand New (Reviewed): Follow-up: New Logo and Identity for Dallas @dallastrinityfc by @MonikerSF and @ModestWorks underconsideration.com/brandnew/archi…

Today on Brand New (Linked): The Joice Maker — the world’s first commercial ice machine to produce custom designed ice cubes —  “prints” a logo in the center of the cube, keeping it away from the liquid, allowing it to last longer and shine brighter. underconsideration.com/brandnew/archi…

Today on Brand New (Noted): New Logo and Identity for Tezza by Saint-Urbain underconsideration.com/brandnew/archi…

Today on Brand New (Reviewed): New Logo, Identity, and Campaign for @notwoways by @Ragged_Edge underconsideration.com/brandnew/archi…

Today on Brand New (Reviewed): @Behance shares the top 3 visual trends on its platform for 2024: Electric Pink, Earthencraft, and Translucency. Kind of interesting that, other than some “Earthencraft” neither of the other two appeared much on Brand New. underconsideration.com/brandnew/archi…

Today on Brand New (Noted): New Logo, Identity, and Packaging for Aliva by KIND underconsideration.com/brandnew/archi…

Today on Brand New (Reviewed): New Logo and Identity for Faculty by @studiokoto underconsideration.com/brandnew/archi…

Today on Brand New (Linked): 7up has a charming campaign going on in Ireland, designed by Badberries, with a Christmas tree and a candy cane rendered in 7up’s new slim cans and some graphic ornaments revolving around the red circle from its logo. underconsideration.com/brandnew/archi…

Today on Brand New (Noted): New Logo and Identity for @BancomatSpA by @LandorGlobal underconsideration.com/brandnew/archi…

Today on Brand New (Reviewed): New Logo and Identity for @vast by @manualcreative underconsideration.com/brandnew/archi…

Today on Brand New (Linked): Omnicom — BBDO, Doyle Dane Bernbach, TBWA\, and Zimmerman, et al — has announced it will acquire Interpublic Group — Chase Design, Deutsch, FCB, Futurebrand, McCann, MullenLowe, R/GA, and The Martin Agency, et al. underconsideration.com/brandnew/archi…

Today on Brand New (Noted): New Logo and Identity for 58th Karlovy Vary International Film Festival by Studio Najbrt underconsideration.com/brandnew/archi…

Today on Brand New (Reviewed): New Logo and Identity for New Aim by Christopher Doyle & Co. underconsideration.com/brandnew/archi…

Today on Brand New (Linked): @WideEyeCo shares their experience creating the Harris Walz identity, along with the campaign’s in-house team, in less than 3 weeks and deploying it across a tight 107-day timeline between Harris’ announcement and Election Day. underconsideration.com/brandnew/archi…

Today on Brand New (Noted): New Name, Logo, and Packaging for Slather by SICKDOGWOLFMAN underconsideration.com/brandnew/archi…