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@Cone

A PR & marketing agency. We believe building successful brands & making a positive impact is not mutually exclusive. Tweets by @whitneydailey

Boston, MA Joined Mart 2009
1.3K Following6K Followers
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Cone
Cone@Cone·
We’re proud to announce @porternovelli is launching the world’s largest dedicated #Purpose Practice, powered by @Cone.
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Porter Novelli
Porter Novelli@porternovelliNA·
Join us on Wednesday, July 29 & Aug. 5 for our second Purpose Summit: The Era of Stakeholder-centered Business, which will dive into the evolving mandate for business today. Stay tuned for full session details later this week and read up on our event here: bit.ly/2CWdj1t
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Porter Novelli
Porter Novelli@porternovelliNA·
Today, we're launching Wave IV of the Porter Novelli COVID-19 Tracker – a benchmark study examining expectations of business and leadership during #COVID19. For our newest insights, view our Wave IV infographic here bit.ly/2WWG6e9
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Porter Novelli
Porter Novelli@porternovelliNA·
Today, we're launching Wave III of the Porter Novelli COVID-19 Tracker – a benchmark study examining expectations of companies during #COVID19. We hope it serves as a beacon for business & plan ahead for the unprecedented. Download our full report here: bit.ly/3bfw1Nd.
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Porter Novelli
Porter Novelli@porternovelliNA·
Beginning the #PNPurposeSummit with CEO David Bentley discussing the tipping point for 'Good' business. Join for the rest of our first day here: bit.ly/2Ww26Lk.
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Porter Novelli
Porter Novelli@porternovelliNA·
Introducing our inaugural COVID-19 Tracker, providing you and your team with Purpose-driven insights to guide your company and community response amidst the #COVID19 crisis. For all insights, dive into our full report here: bit.ly/2Vahrld.
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Cone
Cone@Cone·
Shout out to our client, @johnhancockusa, who is showing their gratitude for essential workers on the front lines of #COVID19 and is asking others to do the same! #StayHome #Client #BostonStrong
John Hancock@johnhancockusa

Starting today, the weather beacon in our Back Bay office will be turned blue to show our gratitude for Boston's essential workers fighting #COVID19. We ask our community to turn Massachusetts blue. We're in this together. #BostonStrong #BosStayHome

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Cone@Cone·
We are proud to announce that our own @soonmeekim, EVP, Global Diversity, Equity & Inclusion Lead has been named to the @PRWeekUS Hall of Femme today! Dive into her history and perspectives here: bit.ly/39H6CvL.
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Porter Novelli
Porter Novelli@porternovelliNA·
If you're at the @UnitedWay Shared Purpose Forum this morning, we hope you're able to catch our own Whitney Dailey, VP of Marketing/Research & Insights, and Andrea List, Analytics Manager, discussing if, when and how a brand should take a stand. #Purpose #PNProud
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Porter Novelli
Porter Novelli@porternovelliNA·
Whether you’re a football fan or just watched for the commercials, the #SuperBowl is a culmination of the year’s best in both football and advertising. Here’s a round-up of ads that caught our eye, highlighting both #purpose and #sustainability: bit.ly/36Ti7Ow.
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PRWeekUS
PRWeekUS@PRWeekUS·
At a recent @porternovelli-hosted event in New York, "Progress with a Purpose," industry leaders spoke of how various stakeholders are helping brands see how purpose helps them profit on multiple levels. bit.ly/2uH3Ren #partnercontent #purpose
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Cone
Cone@Cone·
#DYK more than 325.5 million gallons of beer are consumed on Super Bowl Sunday? When #SuperBowlLIV hits Miami next weekend, Hard Rock Stadium will serve up cold ones in @BallCorpHQ's infinitely recyclable 20 oz. aluminum cups. Read more here: bit.ly/38G9S9J
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Porter Novelli
Porter Novelli@porternovelliNA·
Hailey Thompson, a VP in our L.A. office, shares that consumers increasingly continue to research the brands they engage with. For added insight into this and other #2020trends she identifies, visit her article here: bit.ly/36e8IRr.
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Cone
Cone@Cone·
.@tacobell is going green! The company announced it will make all consumer-facing packaging recyclable, compostable or reusable by 2025 worldwide, while removing PFAS, Phthalates and BPAs, and adding recycling and composting bins in all restaurants. bit.ly/363isOb
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