Modus Newsletter

Hello and welcome to Modus! modus.news/coming-soon/

Only in @ModusNewsletter: Family-office capital topping the entire hedge-fund industry, and rising FO interest in direct investing, are discussed as new phenomena. The Epstein files show those trends are a decade old. modus.news/in-the-epstein…

Good visualization of software and services utilized by single-family offices via @ModusNewsletter

"U.S. executives with the CIO title were paid $1.4 million...and were eligible for additional incentive compensation equal to their salary." Tell you what, family office, I'll extend the same offer I gave to @CalPERS and save you millions. You can invest in my tax-efficient family office style ETF, which has an all-in cost of 0.29%. I'll do a Zoom with you once a year if you like. Drink some beers. Cheers, and review how the ETF did vs. your portfolio. There's an investable benchmark available to everyone now. Can you beat it? Can Norway? Can Harvard? We're about to find out!!! via @ModusNewsletter heidrick.com/en/insights/pr…

@BabarKhanJaved_ @PRcarly Don’t think we’ve met, who was “secured”?

@PRcarly Have had the same experience securing clients on @ModusNewsletter where quality eyeballs reside.

Some of the best placements I've gotten for clients had terrible traffic stats. A concern I’ve heard more than once is that if a piece is paywalled, no one will read it, and therefore all that PR money you paid goes to waste. But there’s a MASSIVE difference between “no one” and “a select and exclusive group of people who can help you make serious progress on your business goals.” Let me explain by means of an example: Instead of pitching the usual broad-reach outlets, I helped a client’s funding announcement get placed in a publication that charges thousands of dollars per year for access. If you looked at the traffic stats for that placement, you would be… underwhelmed. But a day after the placement, an investor reached out to the client and said: “I want in on your next funding round. Up for a meeting?” Why? Two reasons: First, the people who write checks (investors, acquirers, enterprise buyers) rely on high-signal market intelligence, not broad-reach news feeds. They're paying $ x,xxx/year precisely to filter out the noise. Second, getting past those editors is its own endorsement. It tells the market you're a peer to the unicorns and market leaders who live behind that same gate. But here's the thing: it's not either/or. We gave that paywalled publication exclusivity, but then it was picked up by broad-reach… precisely because they, too, look at that exclusivity as an indicator that the piece was worth re-publishing. The client got the best of both worlds: authority plus awareness.

Addepar’s Chief Client Officer Janeen France spoke with @ModusNewsletter about her new role, priorities for elevating the client experience and why high-quality data is essential for meaningful AI adoption. Read more:

The latest from @ModusNewsletter this morning: modus.news/arch-an-alts-s…

RT @Mike_Thrasher: @ModusNewsletter exclusive: I interviewed @MrFamilyOffice about an investment community he's launching and his aspiratio…

New episode w/ Mike Thrasher (@Mike_Thrasher), Founder of Modus News (@ModusNewsletter), hosted by Steve Curley, CFA & Chris Cannon, CFA (@CC_Rock). We discuss all things related to family offices; when to create one (size needed), the mystique surrounding them, their rapid growth, tech trends, private market. Enjoy! investorsfirstpodcast.com/mike-thrasher-…

Probably too late for these now… But for those already feeling some FOMO about next year’s #superbowl, check out the ⁦@ModusNewsletter⁩ from two weeks ago: modus.news/who-to-call-fo…

First issue of the weekly newsletter goes out tomorrow. Hundreds of people — family office employees, asset managers, bankers and others — have already signed up. Maybe you should too? 👀⬇️✉️ modus.news

@iimag @Mike_Thrasher recently spotlighted our groundbreaking initiative at The University of Chicago Booth School of Business: the launch of its first-ever Family Office course and summit, set to debut in 2025. @ChicagoBooth linkedin.com/posts/ronalddi…

@ModusNewsletter Congratulations on your launch and what will be an auspicious journey and discovery within private investment offices of global families.